Email and eCRM

The latest email and eCRM best practice, case studies, trends, training and more. From marketing automation to online customer service


"Globally, the average click-through rate across industries and geographies is 4.2%"

From targeting to deliverability and open rates, the Internet Statistics Database contains all the latest stats and market data around email and eCRM, for you to browse, save and export.

Latest Research, Trends and Best Practice

A Guide to Digital Marketing Tools

1. Introduction In response to the exponential growth in marketing technology solutions available over the past few years (Figure 1), this report aims to provide a practical overview of 60 popular and peer-recommended tools in four main categories. Figure 1: Number of martech solutions globally Source: Chiefmartech’s Marketing Technology Landscape Supergraphic 2018 lists more […]


From the Blog

Email/eCRM Performance Benchmarks

What does good look like? Search and compare against hundreds of email/eCRM performance metrics, from bounce rate to click-through, with Econsultancy’s Performance Benchmarks tool.

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