Skills of the Modern Marketer

This report identifies the key issues, challenges and opportunities around the evolving skills of modern marketers in response to the rapidly changing digital marketing and media environment.

We Are Econsultancy

We’re a global business with a professional community of local experts, an always-on digital platform – offering research, analysis and data on the latest thinking in marketing and ecommerce – and a world-class training provider, delivering face-to-face and online courses.

Our team of analysts, trainers and advisers are at the forefront of the industry, focusing all their digital knowledge and experience on helping marketers and organisations overcome their challenges, from strategic consulting to practical guidance.

We show you what best practice looks like. Then we get you there.

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Learning from Digital Disruptors Best Practice Guide

1. Introduction ‘Learning from Digital Disruptors’ defines best practice strategies, tactics and approaches from disruptive brands and businesses and distils key learnings that marketers can usefully apply in their day-to-day roles. The goal was to understand key thinking and innovative techniques and provide some practical guidance on their potential application in order to help marketers […]

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2-day course focusing on the tools, techniques and key channels for selling online

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  • Keep on top of trends and embed best practice
  • Develop your digital knowledge and skills
  • Bridge the gap between strategy and action
  • Build a successful digital culture and drive innovation
  • Get digital into your organisation’s DNA
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Plan

As marketing and ecommerce shift and transform, we help you to move with the times. Industry trends, inspiration and statistics have never been easier to access.

  • Internet Statistics Database
  • Survey Reports
  • Case Studies
  • Webinars
  • Consultancy

Learn

From capability assessments to a wide range of training formats including face-to-face workshops, award-winning online classrooms, blended learning solutions and marketing academies, we help you to transform culture, build better teams, boost performance and deliver results.

  • Face-To-Face Training
  • Online Classrooms
  • Microlearning
  • Customised Quick Courses

Execute

From our powerful and fully searchable databases providing exclusive market data, charts and statistics in an instant, to a wealth of downloadable templates, make the most of our range of data and tools that will save you time and effort and, quite simply, help you do your job better.

  • Best Practice Guides
  • Performance Benchmarks
  • Toolkits and Templates
  • Influencer Intelligence
Econsultancy Digital Skills Index

Measure

See how yours and your teams’ knowledge measures up and pinpoint where you need to improve and sharpen your skills.

  • Digital Skills Assessment
  • Digital Maturity Audit
  • Top 100 Digital Agencies Report

Get in touch

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+44 (0) 20 7970 4767

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