Digital Cream Sydney

Digital Cream Sydney

Event Details

July 19 2018 (8:30am – 5:30pm)
TBC, Sydney, Australia
1 day

This exclusive event is invitation only.

Request attendance


Exclusive to 80 senior client side marketers, Econsultancy's Digital Cream is one of the industry's landmark events for marketers to:

  • convene and network with like-minded peers from different industries
  • exchange experiences
  • compare benchmark efforts
  • explore the latest best practice
  • discuss strategies
  • learn from others who face the same challenges with suppliers, technologies and techniques. 

In a personal and confidential setting (It's Chatham House Rules so what's said at Digital Cream, stays at Digital Cream), the roundtable format is a quick and sure-fire way to find out what's worked and what hasn't, an invaluable opportunity to take time out and come back to the office full of ideas.

Roundtable Format

There are 8 roundtable topics and each delegate chooses 3 table topics most relevant to you, each session lasting about an hour and fifteen minutes. Each roundtable is independently moderated and focuses on a particular topic discussing challenges or areas of interest nominated by the table's attendees in the time available. This level of input ensures you get the maximum out of your day.

Digital Cream has been devised by the analysts and editors at Econsultancy in consultation with the most senior digital buyers in the world and runs in London, New York, Melbourne, Sydney, Shanghai, Singapore and Hong Kong.

Attendees pick three tables choices from the following full list of topics offered (extra topics will be removed at a later stage. If there is a topic you'd like to discuss which is not listed here, you can suggest it while registering): 

1. Agile Marketing - Develop a more responsive & customer-centric approach

2. Content Marketing Strategy

3. Customer Experience Management

4. Data-Driven Marketing & Marketing Attribution Management

5. Digital Transformation - People, Process & Technology

6. Ecommerce

7. Email Marketing - Trends, Challenges & Best Practice

8. Integrated Search (PPC/SEO) - Trends, Challenges & Best Practice

9. Joining Up Online & Offline Channels and Data

10. Marketing Automation - Best Practice & Implementation

11. Mobile Marketing

12. Online Advertising - Retargeting, Exchanges & Social Advertising

13. Real-Time Brand Marketing - Using Data & Technology To Drive Brand Impact

14. Social Media Measurement & Optimisation

>> View past Digital Cream event photos (source: facebook page)

Sydney: 2017, 20162015, 2014, 2013 | Singapore: 2017, 20162015, 2014 (Nov), 2014 (May), 20132012 and 2011

Melbourne 2014Hong Kong 2014, Shanghai 2013, Hong Kong 2013, Shanghai 2012 and Australia 2012


Time Activity
08:30-09:15 Registration and Light Breakfast
09:15-09:30 Welcome and Introduction
09:30-10:45 1st Roundtable Session
10:45-11:15 Morning Break (coffee/tea & canapés served)

1st Keynote

11:45-13:00 2nd Roundtable Session
13:00-14:00 Lunch and Networking
14:00-14:30 2nd Keynote
14:30-15:45 3rd Roundtable Session
15:45-16:30 Moderators Summary Panel and Q&A
16:30-17:30 Networking Cocktail Reception (beverages & canapés served)

Who should attend?

Digital Cream Sydney is free to attend for senior client-side brand marketers - particularly those working for large organisations including publishers, retailers, the hospitality industry, governmental organisations, and have responsibility for managing or buying services for their digital marketing or ecommerce activities as well as want to discuss their issues, challenges and pain points with colleagues.

Each registration for Digital Cream is subject to approval – we will let you know in due course whether your place has been confirmed. A limited number of people from each company may attend and priority will be given to Enterprise subscribers and the most senior job titles. 

Agencies & vendors are invited to discuss sponsorship opportunities with us. (Contact Jefrey Gomez, Managing Director, APAC at / +65 6653 1911)

Download the sponsorship brochure here.

Who came last time?

Digital Marketing Manager 3M 
Specialist Financial Services Marketer AMP
Digital Marketing Coordinator Anglicare
Marketing Manager - Digital Anglicare
Senior Marketing Leader ANZ
Social Media Adviser Austrade
Social Media Adviser Austrade
Associate Director, Digital Experience Australian Catholic University
Digital Manager Avon
Global Head of Marketing AxiCorp
Senior Marketing Manager Brother International
Automation Delivery Manager Bupa
Corporate & International Marketing Manager Bupa
Senior Digital Marketing Specialist Bupa Aged Care
Marketing Manager Centaur Software Development
Digital Marketing Manager Chubb
Digital Marketing Manager, APAC & Canada CMC Markets
Group CRM Manager Dulux Group
Marketing Manager, Digital Acquisition Dyson
CEO Peoplewave
Marketing gentSac
Digital Marketing Manager H&R Block
Marketing Manager H&R Block
Senior Producer HCF
Manager - Website / Mobile HSBC Bank Australia
Marketing and Community Manager  ide Group
Digital Marketing Manager KPJ Group
Head of Digital Marketing Laureate International Universities
Snr Manager, Digital & eCommerce Luxottica, Sunglass Hut
Head of Communication Platforms MLC Life Insurance
Head of Digital MLC Life Insurance
AP Integrated Customer Engagement Lead MSD
Digital Marketing Coordinator Newcastle Permanent
Digital Marketing Manager Newcastle Permanent
Manager, Social Media NSW Department of Industry
Head of Marketing Oporto
Senior Marketing Manager, Business PayPal
Country Manager Perfetti Van Melle
Product/Brand Manager Perfetti Van Melle
Digital Marketing Manager Pfizer
Brand Communications Manager Philips
Manager, Digital Marketing Qantas Loyalty
Marketing Effectiveness Manager Qantas Loyalty
Head of Digital Retail Apparel Group
Product Manager, CX Salmat
Digital Product Manager Samantha Wills
Head of Customer Marketing Samsung Electronics
Multichannel Marketing Manager Sanofi
Marketing Manager - Content Smartgroup Corporation
Head of Group Marketing Special Broadcasting Service
Group Digital Product Owner Specialty Fashion Group
Digital Manager St John
Individual Giving Manager Starlight Children's Foundation
GM, Student Experience & Product Studiosity
Student Experience & Engagement Manager Studiosity
Marketing & Communications Executive Summit Fleet Leasing and Management
Director The Party People
Data and Content Mangager Tourism Tropical North Queensland
Director Leisure Sales & Marketing Tourism Tropical North Queensland
Director of Marketing Universal Pictures
Marketing Manager Universal Pictures
Head of Strategy, Planning and Operations Virgin Australia
Leader - Performance Media & Analytics Virgin Australia
Associate Director, Customer Mkt. & Insights Virgin Mobile
Senior Marketing Manager Visionary Investment Group
Head of Loyalty Viva Energy Australia
Marketing Manager, Transport and Shell Card VIVA Energy Australia
Trade Marketing Manager Winning Appliances
Marketing & Communications Advisor WSP
Digital Marketing Manager Xref
Consumer Experience Manager Yates Australia
Head of Marketing Zanui




Cost details

This event is free to attend but is strictly for senior client-side brand marketers only. Agencies & vendors are invited to discuss sponsorship opportunities with us (Contact: Jefrey Gomez, Managing Director at / +65 6653 1911) 

Each registration is subject to approval - we will let you know in due course whether your place has been confirmed. A limited number of people from each company may attend and priority will be given to Enterprise subscribers and the most senior job titles.


If you are interested in attending, please request your attendance.

For any further questions, please write to or call +65 6653 1911.

If you are interested in sponsoring Digital Cream Sydney, please write to

Download the sponsorship brochure here.

Event Details

July 19 2018 (8:30am – 5:30pm)
TBC, Sydney, Australia
1 day

This exclusive event is invitation only.

Request attendance