Making Sense of Evolving Paid Social Roundtable

Making Sense of Evolving Paid Social Roundtable

Event Details

Date
May 11 2016 (2:30pm – 4:00pm)
Venue
Etc Venues, Tenter House, London, United Kingdom
Duration
About 2 hours
Cost
Free

This exclusive event is for enterprise subscribers only.

You need to become an enterprise Econsultancy subscriber to be able to book a place on this event, plus many other benefits.

contact us


Already an enterprise Econsultancy subscriber? Log in to book your place.

Overview

NOW CLOSED

Due to popularity of this session, this roundtable is now fully booked. You can add yourself to the waiting list here, should there be any spaces become available we will be in touch. 

Exclusively available for Econsultancy Enterprise subscribers, this roundtable gives you the chance to meet with your peers, share best practice and get insight into how they are managing their challenges in particular areas of Paid Social.

As social media platforms evolve and 'organic' visibility decreases in our social media feeds, brands and organisations must consider ways to increase their presence and optimise goal conversions through social advertising. Fail to put an effective strategy in place and you can end up simply throwing your money away.

Agenda

To what extent does paid social sit alongside organic social in the marketers tool kit?

What are the most effective social networks for paid social? Are these different to organic social.  

What targeting capabilities do brand marketers most value from paid social targeting? Location data, demographic targeting or scale?

Is promoting content king or is buying ads on social just as effective?    

What are the opportunities for live streaming platforms on social for brands?

Program

Held at Etc Venues, Tenter House, Moorgate, timings for this session are: 

14:15 - 14:30 Registration, Afternoon Tea and Cakes

14:30 - 16:00 Roundtable discussion (90 mins) facilitated by Econsultancy

Who should attend?

These Roundtable session are best suited to those in relatively senior positions who are decision makers and influencers within their organisation.  

We aim to ensure a healthy balance between brand and supply-side participation with subject experts in attendance to deliver an open, produtive and rounded conversation for all. Attendance is limited to one participant per organisation. There are strictly no sponsors or journalists present. All roundtables are facilitated by Econsultancy.

We ask that attendees have something to contribute to discussions as well as areas in which they'd like to learn to ensure conversation is beneficial to all. 

Roundtables are exclusive to Econsultancy Enterprise subscribers. To find out more, please call the subscriptions team on 0207 970 4928 or email uk.subscriptions@econsultancy.com.

Venue


Etc Venues, Tenter House

Telephone: 020 3735 9905

8th Floor Tenter House
45 Moorfields
London
EC2Y 9AE
United Kingdom

Google Maps

By Underground - Moorgate Station (Northern, Metropolitan, Circle, Hammersmith and City Lines).

Moorgate has 4 exits and you need to head towards the 2 exits either side of Moorfields Road (these exits are towards the Metropolitan line gates). As you come out onto Moorfields Road you will see a Holland and Barrett store adjacent to the tube station – Tenter House is the next building a few yards further up on the same side of the road, just before the Red Cross building.

Cost details

Roundtables are free to attend for Econsultancy Enterprise Subscribers. 

If you have registered but can no longer make this session, please let us know as soon as possible as places are limited and we will be providing catering for each delegate.

Inquiries

For further information, please contact the Subscriptions team on 0207 970 4928 or by emailing subs.support@econsultancy.com  (subject line 'Roundtable Bookings')

Event Details

Date
May 11 2016 (2:30pm – 4:00pm)
Venue
Etc Venues, Tenter House, London, United Kingdom
Duration
About 2 hours
Cost
Free

This exclusive event is for enterprise subscribers only.

You need to become an enterprise Econsultancy subscriber to be able to book a place on this event, plus many other benefits.

contact us


Already an enterprise Econsultancy subscriber? Log in to book your place.