Understanding the Customer Journey in Asia Pacific

Understanding the Customer Journey in Asia Pacific

Event Details

Date
November 29 2016 (11:30am – 12:30pm SGT)
Venue
Online (APAC time zone)
Duration
About 1 hour

Sorry, bookings for this event are now closed.

Overview

This webinar will highlight results from Econsultancy's Understanding the Customer Journey in Asia-Pacific report, produced in association with leading global provider of cloud marketing software for B2C companies, and the first B2C Marketing Cloud, Emarsys. The report looks at how organisations are mapping the customer journey and their understanding of the journey.

The live session will be hosted by Jeff Rajeck, Research Analyst, APAC at Econsultancy and co-hosted by Daniel Hagos, Client Success Director at Emarsys. There will be a 15 minute Q&A session after the presentation.

FAQ:

I'm not an Econsultancy subscriber, can I join?
Ans: You sure can. The sessions are complimentary for existing customers and new friends.

Will the session be recorded?
Ans: Yes! We record all of our webinars, and we'll send out a link to the recording the following week.

What if I register but can't make it?
Ans: It's all good. We'll send a follow-up with key takeaways and a link to the recording.

Can I ask questions?
Ans: Absolutely! This session is for you. Bring your questions and participate during Q&A.

Program

4:30pm (New Zealand) / 2:30pm (Australia-AEDT) / 11:30am (Singapore, Malaysia, Philippines & Hong Kong) / 10:30am (Thailand & Indonesia) / 9:00am (India)

Speakers' and panelists' profiles

Host: Jeff Rajeck, Research Analyst APAC, Econsultancy

Host: Jeff Rajeck, Research Analyst APAC, Econsultancy

Jeff Rajeck is currently a researcher, trainer and consultant for Econsultancy in APAC and posts frequently on the Econsultancy blog about social media marketing, analytics and statistics.

For the last 5 years, Jeff has been providing SEO, SEM, social and digital marketing analytics consulting in Singapore. His approach is to look at his customers' businesses from first principles and determine how best to reach and interact with their target audience using the available platforms and technology.

Recently he has advised customers on how to use new social channels for recruitment, using an analytical approach to optimize spend and demostrate ROI. Previous clients include Deutsche Bank, DBS, Siemens, JP Morgan, BASF, and Fujitsu - each of whom faced difficulty recruiting using other digital channels and experienced superior results on social media.

Co-host: Daniel Hagos, Client Success Director, Emarsys

Co-host: Daniel Hagos, Client Success Director, Emarsys

Daniel joined Emarsys in UK since 2013 with strong background in marketing technologies. He started with various roles in Emarsys covering the UK, New Markets development and now bringing in his knowledge to Asia as Client Success Director. With his deep insights on retail and ecommerce, Daniel has helped marketers from major brands to develop growth strategies, as well as to define strategic marketing opportunities around product adoption and customer intelligence solutions.

Inquiries

If you have any questions, please contact apac@econsultancy.com / +65 6653 1911.

Event Details

Date
November 29 2016 (11:30am – 12:30pm SGT)
Venue
Online (APAC time zone)
Duration
About 1 hour

Sorry, bookings for this event are now closed.