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Event Details

Date
October 26 2005 (4:00pm – 6:00pm)
Venue
Ludgate House, London, United Kingdom
Duration
About 2 hours
Cost
Included <span class="additional_price_info">with Enterprise subscription</span>

Sorry, bookings for this event are now closed.

Overview

Overview:
Circa. 12 attendees, no journalists, no audience, no sponsors, chaired and facilitated by E-consultancy.

Objectives:
To share knowledge, experiences, best practice and to network.

Attendees:
Royal Mail, O2, Net-A-Porter, Prudential, Thus, BCA, WebSideStory, RedEye, Speed-trap, WebTrends, Foviance, Scientific Computers

Agenda:
1. What Key Performance Indicators (KPIs) should you be using?
What are the fundamental KPIs? How do these vary by sector of business model? What KPIs work for you?

2. Skills, resources, and business processs…
What kind of people and skills do you need to make web analytics a success? Where do you find them? What resources are available to help support you (e.g. training)? What processes work to deliver value from web analytics?

3. Tools and Vendors – understanding the marketplace
What’s the difference between the various tools and vendors out there? How can you choose? How do they charge? What should you look for?

4. What’s next in web analytics?
Where’s it going? Technology changes? Open API and partner programs…?

Timings:
20 mins Arrive, Coffee and Registration
80 mins E-consultancy facilitates debate around key issues and trends
20 mins Follow up conversations / networking / close

Venue


View map Ludgate House

Ludgate House

245 Blackfriars Road
London
SE1 9UL
United Kingdom

Google Maps

Inquiries

+44 (0)20 7681 4053, peter @ e-consultancy.com (subject line 'Roundtable bookings')

Event Details

Date
October 26 2005 (4:00pm – 6:00pm)
Venue
Ludgate House, London, United Kingdom
Duration
About 2 hours
Cost
Included <span class="additional_price_info">with Enterprise subscription</span>

Sorry, bookings for this event are now closed.