Your Econ Learning Hub

Welcome to the Econsultancy Hub Page. Here we have curated the most relevant content for you and your colleagues at Centaur Towers.

Don’t forget to come back regularly, we will be pushing regular updates to this Econsultancy in order to surface the most up to date trending pieces of content. 

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The Econsultancy Cirriculum

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Topic 1

Voice in 2020 is (still) not about search

Well, here we are. We’ve made it to 2020, the year that so many believed would be a milestone for voice search, because allegedly, 50% of all search queries by 2020 were going to be conducted via voice.

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lindsay willott

A day in the life of… Lindsay Willott, CEO of Customer Thermometer

Lindsay Willott was Chairman and Co-Founder of the Marketing Practice, a renowned B2B marketing agency, and then founded Customer Thermometer, where she is CEO. We asked her what it takes to find success, and what her average day looks like. Please describe your job: What do you do? I’m the CEO of Customer Thermometer, a […]

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A day in the life of… Pierre-Loic Assayag, CEO & Co-founder, Traackr

Pierre-Loic Assayag is CEO & Co-founder at Traackr, an influencer marketing platform. We caught up with him to find out why he calls himself a “recovering marketer” and what advice he would give to those starting out. Please describe your job: What do you do? As a self-professed “recovering marketer”, I consider it my passion […]

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Search Personality of the Year Arianne Donoghue: “We need to learn from the traditional marketing side when it comes to things like brand building”

This year, Arianne Donoghue was recognised as UK Search Personality of the Year at the UK Search Awards. The award is given to a talented and inspiring practitioner who has revolutionised the UK search industry and is leading the way, challenging convention and inspiring the future of the industry.

Outsourcing

Topic 9

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Topic 10

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