A complete overview of digital marketing delivered in an easy and convenient format: 12 online videos of 20-30 minutes, presented by industry expert and consultant, Michelle Goodall.
Test your knowledge: quick quizzes after each module to reinforce your learning as you go, and a final exam at the end to measure your success.
Continuous learning: each chapter features recommended readings. Plus, you’ll find thousands more resources on the Econsultancy platform to keep on top of developments.
More than just a pat on the back: receive a certificate on completion, 18 hours of CPD accreditation and a LinkedIn badge.
Digital practitioners: put your current skills into context or learn how different digital channels and disciplines fit together.
Senior marketers and business leaders: gain a well-rounded understanding of the digital landscape that can be used to help shape your strategy.
Career-movers: explore new areas of digital marketing and how your current skills might transfer.
Graduates: be introduced to key digital concepts and learn practical techniques to use straight away.