We’ve already made some fantastic announcements about this year’s Festival of Marketing.
Apple co-founder Steve Wozniak and WPP chief exec Martin Sorrell are two of the headline speakers at the event, which runs October 5th to 6th in London.
But now the full agenda is live, showcasing more than 200 speakers over 12 stages.
Head over to the Festival website to see the gloriously colour-coded agenda in full, which this year includes filters and search for some extra UX goodness.
Here are just a few of the session highlights.
Brand & Creative
Turning around a business in trouble -– Co-operative Bank, the most improved brand of 2015
Alastair Pegg, Marketing Director, Co-operative Bank
Going global: Managing a quintessentially British brand across continents
Sue Chidler, Marketing Director – Cath Kidston
What content marketers can learn from philosophy
Alain de Botton, Writer and Philosopher
Panel: How do you go about creating a 360⁰ video campaign?
TUI Group, Jaguar Land Rover UK, Royal Opera House
Beyond bots: When technology becomes human
Karlijn Vogel-Meijer , Manager Social Media – KLM
Data & Analytics
Panel: Overcoming the opt-outs – weighing up the costs and benefits of the EU GDPR
Tesco, RNLI, John Lewis
How British Gas are turning the heat up on their insight strategy
Georgina White, Head of Insight – British Gas
Harnessing personalised digital experiences to power CRO
Mickael Paris, Head of Digital Marketing – Standard Life
Panel: The rules of engagement for personalised advertising in the ad-blocking era
Realising your Potential
Could making bold sideways moves make you a better marketer?
Alex Dimiziani, Head of Marketing, EMEA – Airbnb
Bringing the Wimbledon experience to life on Snapchat
Alexandra Willis, Head of Communications, Content & Digital – All England Lawn Tennis Club