Marketing and marketers can make a huge difference to the success of their business, category and in the wider world. But there are many things that are holding them back. Over two days in March, the Festival of Marketing will return to offer insight and inspiration that will help marketers transform their brand and their career.
Professor Noreena Hertz, New York Times columnist, best-selling author and economist will be opening Day One of the Festival with an extremely timely keynote on ‘Making sense of the nonsensical: What’s changing in the world and why it matters‘. During this half-hour session, Hertz will puzzle through our transforming society, culture and economy and what it means for business and marketing, as well as the implications for meeting customer and employee needs.
Other notable speakers on the agenda include Anne Boden, CEO and Founder at Starling Bank; Yann le Bozec, Founder and CEO of the School of Marketing; Nicola Matthews, ‘Countess of Cocoa’ (UKI Head of Marketing) at Tony’s Chocolonely; Simon Michaelideas, Chief Marketing & Innovation Officer at UKTV/BBC Studios UK; Dan Brooke, CEO of Smart Energy GB and Chair of the British Film Awards; with many others announced and still to come.
This year’s hybrid event allows marketers to attend the Festival on their own terms, with Early Bird passes now available (until Sunday 13th February, or until passes sell out) for one day in-person, two days in-person, or virtual only (in-person passes also provide access to all virtual sessions). There are also group discounts available for teams of five or more on one-day and two-day passes – get in touch with the Festival of Marketing team to find out more.
Each day of the Festival offers different content and sessions, with Day One themed around ‘Thinking and acting differently’, and Day Two themed around ‘How it might look’. Visit the Festival of Marketing website to learn more about the topics covered on each day, and get the pass that’s right for you.
We hope to see you there!