The new EU General Data Protection Regulation (GDPR) comes into force on 25th May 2018, however only 54% of businesses expect to meet that deadline.

What can marketers do to ensure their organisations achieve compliance?

Econsultancy is investigating GDPR from a marketer's persective, highlighting the specific aspects of the new regulation that require your attention. As always we aim to cut through the jargon and present the important details in plain English, and where possible highlighting examples of best practice to help put things in context.

We've also created a one-day training course that brings marketers up-to-speed on how to implement data-driven marketing that adheres to the GDPR.

All our resources are listed here – this page will be frequently updated with new articles and reports so make sure to check back in future.

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