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Blog

How much data is generated every minute? [infographic]

By Graham Charlton June 13th 2012 08:07

This infographic from Domo contains some mindblowing stats about the sheer volume of data generated by the web.

Blog Strategy

Thomson Reuters acquires Apsmart

Mobile is creating huge opportunities for publishers, but building mobile applications isn’t the forte of most publishing organizations.

So a growing number of companies are turning to M&A to acquire the skills they need to make progress with mobile initiatives.

Blog Strategy

Why you should be using rel=author

Google launched its authorship program last year, which allows authors to get more enhanced listings in the search results by using the rel=author markup.

This is something we have done for many of the staff and guest writers on this blog, and it’s (generally) easy to set up.

Here are five reasons why you should try this on your site…

Blog Strategy

A third of brands provide a poor mobile customer experience

While more than half of brands say that customers regularly research their products on mobile, 36% rate the customer experience they provide to mobile users as ‘poor’ or ‘very poor’.

As more brands launch mobile sites and apps, and use mobile marketing, providing an excellent customer experience becomes ever more important, and these results suggest there is much to be done.

So how are brands adapting to this challenge? Our Reducing Customer Struggle 2012 report, produced in association with Tealeaf, has some of the answers…

Blog Content marketing

Bing and Encyclopaedia Britannica partner on search results

Earlier this year, Encyclopaedia Britannica announced that it would discontinue producing its annual 32-volume printed edition.

“By concentrating our efforts on our digital properties, we can continuously update our content and further expand the number of topics and the depth with which they are treated without the space constraints of the print set,” Encyclopaedia Britannica’s president, Jorge Cauz, explained.

Blog Multichannel Marketing