Insights
Best Practice
Comprehensive, authoritative and easy to digest, Econsultancy’s Best Practice Guides offer practical, in-depth advice on key topics in digital business, marketing and ecommerce.
Our proprietary research contains step-by-step information on how to approach a topic, insights from industry experts, case studies and tips on how to measure ROI and performance across particular digital channels.
Trends
What’s new, what’s trending, what’s on the horizon? With Econsultancy’s Trends research, you’ll know which developments and innovations deserve your attention.
Get an overview of digital markets, benchmark your business against the competition, discover the latest innovations and identify which opportunities you should focus on.
Case Studies
Gain insight from Econsultancy’s extensive case study database, showcasing best practice and innovation on a wide range of digital topics from around the globe.
Validate new ideas and justify investments using real-life examples of success.
The Modern Marketing Model (M3)
Econsultancy’s unifying framework for marketing updates classic models like the 4Ps to fuse both digital and classic marketing under a single, unified model: the Modern Marketing Model (M3).
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