Leadership and Transformation

The latest resources on digital and skills transformation for learning and development, marketing and ecommerce leaders.

Generative AI has brought into focus what makes a great marketer

Generative AI can be a skill leveller, even a force multiplier, and marketers need training to understand it. But what it can’t do is replicate core capabilities like creativity, curiosity and communication.

“The more we have smart automation doing some of the job, the more important it is that we are critical thinkers,” says Econsultancy SVP Learning, Stefan Tornquist.

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Digital Transformation

Industry Trends

Loyalty programmes will increasingly ‘hinge on personalisation’: Eagle Eye’s Sarah Jarvis

Sarah Jarvis is Communications and Propositions Director at Eagle Eye, a software-as-a-service loyalty specialist working with retail, travel, and hospitality brands. Having spent more than a decade and a half working in retail marketing and loyalty, Jarvis has well-formed opinions on what makes a great, and not-so-great, loyalty scheme – and the experience to back […]

Unlock the digital potential in your organisation

Eight three percent of executives that say their organisation’s growth depends on rapidly evolving their employees’ skills and capabilities to meet emerging customer and business needs.

In a rapidly changing digital environment, we’re here to help you to assess competencies and map out a plan to build the skills crucial to your business’s growth.

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