Fast Track Digital Marketing

Welcome to your online training zone

Thank you for attending the Fast Track Digital Marketing course. We’ve created this online hub to help you get the most out of the training. Here you’ll find access to the course deck, a free Econsultancy report to complement your learning and a special discount on future courses.

Ready to take your learning further? Enjoy £100 off

As a recent delegate, you can benefit from an exclusive £100 discount on your next training course. From Customer Experience to Paid Social, our Fast Track courses cover the key skills needed for modern marketing. Enter LOYALTY2019 at the checkout.

Access to your training zone will end on...

A subscription to Econsultancy provides unlimited access to a wealth of digital marketing best practice, trends reports, market insight, online training courses, microlearning, and more. Find out more about the platform here.

Help us to develop the online training zones

Already a subscriber? Here are some further recommended readings

thumbs up emerging from circular hole in pink wall

Social Media Strategy Best Practice Guide

A guide providing marketers with a framework for developing a social media strategy, summarising the main considerations including frameworks and models for connecting with audiences, successful strategies for integrating customer service into social media and the opportunities of social listening.

Ecommerce Best Practice Guide

Econsultancy’s Ecommerce Best Practice Guide lays out a comprehensive blueprint for businesses looking to update their existing ecommerce offering or develop a new proposition. The report gives in-depth guidance on strategy and operations, generating demand, converting demand and measurement in ecommerce.

woman in camo jacket looking at smartphone exterior

Quick Guide to Mobile Marketing Best Practice

A quick guide highlighting three key themes – personalising the customer experience, mapping the customer journey and planning for the age of assistance – to help marketers deliver better mobile experiences for their customers and improve the performance of their mobile marketing activity.

Influencer Marketing 2020

This report contains key findings from a survey of 1,173 marketers and, separately, 500 consumers, on influencer marketing. It found that digital natives have come to reject the way that influencer marketing has been conducted in recent years, and are instead demanding higher levels of authenticity and relevance from the content they consume and brands they trust.

Content Strategy Best Practice Guide

Content Strategy Best Practice Guide

1. Executive Summary 1.1. About Econsultancy Econsultancy’s mission is to help its customers achieve excellence in digital business, marketing and ecommerce through research, training and events. Founded in 1999, Econsultancy has offices in New York, London and Singapore. Econsultancy is used by over 600,000 professionals every month. Subscribers get access to research, market data, best […]