Social Media and Digital Transformation Consultant
Michelle is an independent professional digital consultant with 19 years’ agency/consultancy experience. In her role working with Econsultancy, she not only authors our Social Media Best Practice Guides but runs a number of courses as one of our most popular consultant trainers.
Her key clients past and present include: V&A, Direct Line Group (Direct Line, Churchill, Green Flag), Econsultancy, US Embassy, BBC, UKTI, BFI, Charities Aid Foundation, London2012, Penguin Random House, Macmillan, McCarthy & Stone, RSPCA, Camelot (National Lottery Online), Dominos, Norwich Union, Barclays, eBay, Coca Cola, Diageo, TUI, PPL, ACCA, McCarthy & Stone and Manhattan Loft Corporation.
Michelle’s skills include:
Digital strategy and digital transformation
Digital communications consultancy and implementation
Social Media strategy, consultancy and implementation
Online issues management consultancy
Online Public Relations/Communications
Online Reputation Monitoring
Content Strategy
Content Marketing Strategy
Community Management
Social Customer Service
Social Media Crisis planning/simulations
Training – learning and development, workshops, coaching, executive coaching, mentoring, e-learning/online learning development and presentation, social media/crisis and issues simulations
Michelle regularly speaks at events. Her recent appearances have included the Festival of Marketing, Marketing Week Live, DMX and many more.