Senior Paid Search Manager
B&Q
Tara has specialised in Performance Media for 13 years, having worked agency side on a wide variety of businesses for eight of those years. Her experience amalgamates both the technical execution of performance media and particularly paid search, along with the strategic side. This makes her presentations both actionable and insightful. She has shared her thought leadership by writing for many industry blogs, and presented at events such as SMX London and PPC HeroConf.