Bragster, the online community based on betting and dares, is launching an online series with ex-KateModern producer Pete Gibbons.
Neg Versus is based around Channel 4’s Balls of Steel star Neg completing challenges set by members of the Bragster community.
Bragster members will be encouraged to vote after each dare rating its success.
The site, which is approaching 1m members, is looking for brands to sponsor Neg Versus. Current sponsors on the site include soft drink brand Tango.