Key people moves in the industry.
Media group Future has promoted Keith Walker (right) to head of digital for the entertainment group with additional publishing responsibilites for CVG and GamesRadar. He was previously head of audience development, after joining Future in April. Walker has worked across the entire entertainment portfolio, including multi-media entertainment brands PC Gamer, CVG, Total Film and GamesRadar, to drive audience growth and engagement. Prior to joining Future, he was editor of nuts.co.uk and mousebreaker.com, with key responsibility for developing and delivering strategy, driving both online traffic and revenue.
Digital marketing technology firm IgnitionOne has named Michael Stephanblome UK managing director, following the integration of display ad exchange AdJug into the IgnitionOne platform.Stephanblome co-founded and was chief executive of AdJug, which he sold to IgnitionOne in August 2011. The AdJug name has now changed to IgnitionOne in the UK as its display offering is now part of the IgnitionOne Digital Marketing Suite. Prior to Adjug, Stephanblome was director of marketing at eBay and managing director of Gumtree.
Digital agency e3 has appointed Neil Collard managing director, following the departure of former MD Stuart Avery who stepped down earlier this year. Collard will be responsible for growing the business over the next three years, managing the London and Bristol offices. He has 14 years experience in the industry, and has spent the last six at e3. He previously worked at AKQA and Good Technology. Since taking over his new role, Collard has also appointed Melissa Thom marketing and PR manager and Dave Barker as UX consultant.
Ad technology company Maxifier has appointed Bruce Broadbent UK sales manager to grow the business. Prior to joining Maxifier, Broadbent held the position of account development manager, UK, at AudienceScience, where he was responsible for the adoption and development of audience targeting technology within the top 50 UK premium publishers. He previously worked at media operations company, Operative and at the Daily Mail, where he was responsible for increasing revenue streams across various sections of the publication.
Internet marketing agency Ph.Creative has appointed George Ellis digital content producer following a period of growth. Ellis previously worked as a freelance cameraman, editor and producer.
Serious Games International (SGIL) has made a number of new appointments. Mark Stanger has been made commercial director. He has 20 years experience in interactive entertainment having worked for a number of publishers, including Eidos and Warner Bros. Most recently he was responsible for establishing European operations for the social web analytics firm Kontagent. Gary Knight has been brought on board as a content and branding consultant. He is a former senior vice president of marketing for Sega, where he oversaw the company’s content and brand strategy across Europe and North America. Development director Paul Ranson is now in charge of the creative studio at SGIL. Before joining SGIL, he was managing director of Slam Productions, a former Develop ‘Top 100’ studio. Felix Bradshawhas has come in to lead business development. He has previously worked at Codemasters, South Peak and 7Sixty. Lastly, Mark Cottam will head up SGIL’s new US office as VP of business development and operations, having joined the company from Mumbojumbo where he was CEO.
B2B technology agency Marketing Options International (MOI) has appointed Matt Aldridge as sales director. He was previously head of B2B sales within the e-commerce division at Marks & Spencer, where he was responsible for the creation of the first high street retail e-voucher. Most recently, he held the position of sales director at The Marketing Practice, where he oversaw a 34 per cent growth figure within his first year.
Real time advertising technology Rocket Fuel has appointed Andrew Newman director of operations and analytics for Europe. He will be based in London and support the UK, DACH and Benelux markets. Newman joins Rocket Fuel from Exponential Interactive (parent company of Tribal Fusion) where he was global senior director of insight. Prior to that, he worked for Yahoo.