Well, that’s no reason not to have the latest designer handkerchiefs up your sleeve. Edinburgh based Spring Corporation Ltd has been working with Future Perfect (Scotland) on the design and development of a transactional website for an exciting new brand of accessories – Atishoo®.

The site (www.atishoo.co.uk) emphasises the design-led nature of the products while remaining easy to use. Interactive features such as a flash-based pattern magnifier combine with fashion ideas allowing site visitors to get a real flavour for the products prior to purchase.

Gillian Webster, owner of Future Perfect and the Atishoo® brand said “Working with Spring was a joy. Marie and Ed could see my vision for the site very clearly, but they also added extra elements I hadn't thought of to give a fantastically rich end result, befitting the design of the hankies and the brand”.

Marie Storrar, director of Spring Corporation said “It’s been brilliant fun to work on such a great new brand. Working with Gillian who has such vision and an amazing background in marketing has resulted in a really smooth running project and an end result that all parties are thrilled with.”

NOTES TO EDITORS:

• Atishoo® is a UK registered Trade Mark and is wholly owned by Future Perfect (Scotland) Ltd.
www.atishoo.co.uk is a fully transactional website, supported by WorldPay.
• High resolution photography of the designs, packaging and screen grabs are available in JPEG format on CD Rom, along with eye-catching fashion shots.
• Spring Corporation (http://www.springcorp.co.uk) designs and develops content for delivery across digital channels – recent projects include the development of a hand-held pocket museum for Charles Rennie Mackintosh venues across Glasgow.

Contact
Marie Storrar
Spring Corporation Ltd
0131 247 6804
marie@springcorp.co.uk
www.springcorp.co.uk

Published on: 12:00AM on 17th February 2006