ad:tech, the UK’s dedicated interactive marketing event, has once again attracted an enviable list of high profile speakers representing brands including Agency.com, Advertising.com, McDonalds, OMD, BskyB, Guardian Newspapers, Yahoo! Europe, Profero and AOL UK.

Andy Hobsbawm, European Chairman and Co-founder of Agency.com will provide the keynote address, ‘Small world: big changes for consumers in an interactive world’ at London’s Olympia on 27th and 28th September.

Hobsbawm’s keynote address will be followed in the auditorium with him moderating ‘Engaging with the digitally empowered consumer’, the panellists of which will include Tracey Follows, Head of Consumer Marketing for BT, Rod McLeod, Head of Marketing at Volkswagen UK, and Bill Brock, Managing Director of Tribal DDB.

ad:tech London is supported by BIMA, ABCE, MyAdBase, IDM, B2B Marketing, Search Marketing Assocation, Sempo, IAB, CNET, Marketing Leaders Forum, Haymarket Publications (Revolution, Marketing, DirectResponse), VBMA, and E-Consultancy.

Ends

Notes to Editors:
For further information please contact Belinda Webb, PR Manager, ad:tech: 07986 345 612 or email belinda.webb@uk.dmgworldmedia.com.

About ad:tech
ad:tech, part of the Daily Mail Group, is firmly established as the premier global Exhibition and Conference exclusively dedicated to the online advertising and marketing sector. Dedicated exclusively to Interactive Advertising and Marketing Technologies such as Internet Marketing, Search Engine Marketing, Email Marketing, Mobile Marketing and E-Commerce, ad:tech London gives its visitors, from blue-chip companies, SMEs, advertising and marketing agencies, the opportunity to investigate a complete range of end-to-end interactive advertising and marketing solutions. ad:tech has a great pedigree, drawing on 10 years of experience in the USA as a dedicated online marketing event. Underpinned by the support of industry leaders, key associations, governmental organisations and academic experts, ad:tech’s reach extends to every marketing decision maker throughout Europe and the rest of the world.

ad:tech currently produces conferences in New York, San Francisco, Chicago, London, Sydney and Shanghai. In additional to the Paris launch, ad:tech also plans an aggressive approach to enter Singapore, Mumbai, and Tokyo during 2007 and 2008. ad:tech will continue to expand globally in order to provide online marketing communities with great opportunities to network, share best practices and ideas anywhere in the world.

About dmg world media
An international exhibition and publishing company, dmg world media produces over 300 market-leading trade exhibitions, consumer shows and fairs each year and publishes 45 related magazines, newspapers, directories and market reports. dmg world media employs more than 700 people and maintains a worldwide presence through more than 30 offices in the United States, Canada, the United Kingdom, France, the United Arab Emirates, China, Australia and New Zealand. dmg world media is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT), one of the largest and most successful media companies in the UK. For more information on dmg world media please visit www.dmgworldmedia.com.

Published on: 12:00AM on 21st June 2006