There was much movement in the league table derived from the monthly website testing, undertaken exclusively for The Retail Bulletin by specialist website testing company SiteMorse, with the most marked improvement made by Signet.

Of the UK’s top 15 largest general retailers it achieved the best performance under SiteMorse’s (www.sitemorse.com) automated testing of the first 125 pages of each retailers’ websites. This took it to top spot (replacing Next), representing a significant move up from last month’s fifth position.

The sites have been judged on a variety of criteria before being ranked in a table based on their performance. For yet another month both Burberry and Halfords could not be tested because they are reliant on ‘assistive’ technology, which SiteMorse believes breaks the general “rules of accessibility” of internet sites.

www.signetgroupplc.com (6.3)
www.next.co.uk (5.72)
www.comet.co.uk (4.06)
www.carpetright.co.uk (3.54)
www.matalan.co.uk (3.21)
www.whsmith.co.uk (1.76)
www.diy.com (0.87)
www.dixons.co.uk (0.79)
www.hmv.co.uk (0.76)
www.marksandspencer.com (0.76)
www.boots.co.uk (0.57)
www.carphonewarehouse.com (0.46)
www.argos.co.uk (0.00)

Again Burberry and Halfords were excluded.

Full article is at http://www.theretailbulletin.com/index.php?cat=news&page=5&id=8828

For further information, please contact SiteMorse press office, 0870 759 3377 or email press@sitemorse.com

Published on: 12:00AM on 31st August 2006