Chartered Institute of Marketing to host 'future of marketing' event at Eden Project featuring leading industry speakers.

The internationally recognised Chartered Institute of Marketing are coming to Cornwall to host an inspiring event about the future trends in marketing, providing businesses and marketers from the South West region with an opportunity to learn from some of the industry's leading experts.

Guest speakers include the highly respected new media guru and editor of New Media Age magazine, Michael Nutley, as well as Eden Project's own highly successful Strategic Marketing Director, Dave Meneer, who was European Vice-president at McCann Erickson for much of the nineties, as well as previously working for giants such as Sony, Cadbury and Birds Eye.

Both speakers have more than 20 years experience respectively and will be offering their own unique perspectives on the future of effective marketing from traditional and digital media backgrounds.

'Searching for the Future of Marketing' will conclude with Edward Cowell, from Search Engine Marketing experts Neutralize (*\*), discussing the evolving role of search engines in the marketing mix and future trends businesses will need to keep up with to maximise their potential online.

Delegates will be provided with the opportunity to meet all three speakers during the networking period, where they are happy to answer any questions you may have.

Further information on the event including speaker biographies and the day's agenda, can be found on the events section of the Neutralize website -

The event will take place on Wednesday 4th October and can be booked via the South West events section of the Chartered Institute of Marketing Website at (Or for direct access:

Tickets cost £20 (£10 for students) and includes free entry to Eden project for the whole day, with the event starting at 6.00pm.

Mix business with pleasure, with a day at Eden Project!

About Neutralize
Tel: 0870 0630707

Neutralize is one of the UK's leading full service search engine marketing agencies, they provide a one stop solution specialising in enterprise search engine optimisation and advanced Pay Per Click management. In 2005 they were Finalists for "Marketing Firm of the Year" in the UK Innovation and Growth Awards. Neutralize (*\*) are an Overture(Yahoo! Search) Accredited Search Marketing Company, a Google Qualified Company, Contributor Members of SEMPO and Committee Members of the Search Marketing Association (UK) and Nominet.

About Chartered Institute of Marketing
Tel: 01628 427500

The Chartered Institute of Marketing (CIM) was established in 1911 and is the world's largest professional body for marketing and sales. CIM's mission is to deliver world-class professional support to marketing professionals. Principal activities include the provision of marketing information, marketing and sales training and the accreditation of colleges and the awarding of postgraduate professional qualifications.

Published on: 12:00AM on 8th September 2006