CAMBRIDGE, UK (13 November 2006) – Zeus Technology, the leading provider of extensible application traffic management software, has announced that STA Travel, one of the world’s leading travel retailers, has chosen Zeus Technology’s ZXTM solution to help accelerate delivery of website content to its worldwide network of offices and local websites.

Following a number of years of sustained growth, STA Travel recently decided to centralize its many local web presences, implementing a single content management system. This greatly reduced the company’s operational costs and enabled it to ensure consistency of style and content across each localized website.

When the new system went live, however, STA Travel found that some remote branch offices often experienced performance issues such as reduced connectivity and slower page loading times, due to their geographic distance from the content management system. As online services forms a key part of STA Travel’s revenue generation, the company decided it needed a web traffic management solution to accelerate the delivery of content to these local sites.

STA Travel selected Zeus Extensible Traffic Manager (ZXTM) to improve the speed and performance of its regional websites by accelerating the content delivered from its central datacenter, as well as improving local website traffic management and load balancing capabilities.
ZXTM provided the solution, deployed on a Utility Computing platform based on Egenera BladeFrame systems. ZXTM’s load balancing and caching capabilities brought the content closer to the end user in the Pacific region.

“ZXTM has helped us ensure our new content management system performs at optimum levels,” said Peter Brand, Head of Operations for STA Travel. “Not only have page loading times improved, but we now know the service will be completely reliable, regardless of the location. We were delighted that the ZXTM solution can be used without requiring any modifications to the content management system.

“We were able to complete the project on time and within budget,” continued Brand. “Zeus gave us a rapid and cost-effective solution, which has more than justified our investment in ZXTM.”

“Many global companies in various industries are still struggling with these issues, while STA is innovating,” said Paul Di Leo, CEO of Zeus. “ZXTM’s unique position as a pure software traffic manager means that it is the only solution available that can be deployed on Blades and Utility Computing platforms like Egenera. As more and more companies improve their ‘virtual shops,’ traffic management, application acceleration and virtualization are going to be crucial areas to address.”


About Zeus Technology:
With over ten years industry experience, Zeus Technology develops application traffic management software, dramatically improving network and web-enabled applications making them run faster, more reliably, more securely and making them easier to manage.

The Zeus solutions enable organizations to intelligently manage their applications, streamline operations and provide a seamless end-user experience.

As the only pure software traffic management solution, the Zeus products are flexible whatever your deployment environment; a purpose-built Zeus appliance, standard servers, blades, or even virtualized environments.

Zeus holds strategic partnerships with world-class companies such as AMD, Egenera, HP, IBM, Intel, Sun Microsystems, Qualcomm and VMware. Zeus powers over 1 million sites across the world and provides web infrastructure solutions to over 800 customers including, BT, China Telecom,, NASA, PLAY.COM, Federal Railroads Administration, The Institute of Financial Services, STA Travel, Strategic Command, VNU, and Virgin Holidays.

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About STA Travel:
STA Travel boasts a worldwide network of more than 450 branches, with more than 100 in Australia and New Zealand. They operate in more than 75 countries across 15 time zones. They employ in excess of 3,000 people speaking over 60 languages. In 2005, they sent more than 6 million travelers packing and their turnover exceeded USD$1.1 billion worldwide.

They started life on campus as a travel service to meet the travel needs of adventurous students in the 1970s, but they have grown up with their travelers and today you’ll find them on campus as well as in high street and shopping center locations.

STA Travel’s commitment to excellence in personalized customer service was recognized at the Australian Customer Service Awards. They have been voted Rolling Stone Magazine’s Hot Business of the Year and have won the Arthur Anderson Awards for Best Business Practice. They are changing the way people think about travel and in the process they are making a positive impact on the lives of millions.

Published on: 12:00AM on 13th November 2006