CMP Information, organisers of the award-winning exhibition Technology For Marketing (TFM), are pleased to announce the launch of the Technology For Marketing Awards. This exclusive event will recognise the most innovative and groundbreaking implementation of marketing-related & CRM technology and interactive advertising solutions within the industry today. The exclusive black-tie affair will take place on the first night of TFM, Tuesday 6 February 2007, Grosvenor House Hotel, Park Lane, London.

“The TFM Awards have been created to recognise specifically the outstanding results and success achieved by many end-users in their application of marketing technology and CRM solutions within their marketing, customer service, sales and online advertising campaigns”, explains Simon Mills, TFM Event Director. “TFM is the UK’s premier event for marketing, customer service, sales, advertising and CRM technology solutions and has consistently been at the cutting-edge of industry innovation. The awards are therefore a natural extension of the show as we felt it was time to recognise and celebrate the passion and creativity that is being implemented into campaigns today.”

The glittering awards ceremony will consist of 12 categories each focussing on the achievements of end-users from within all vertical sectors when using technology solutions for marketing and new media applications. The winning entrants will be those that demonstrate that their campaigns are the very best in their respective fields reflecting the growing sophistication within the maturing marketing technology market. These categories will cover best-practise ranging from CRM and data analytics to emails, mobile & web marketing, and interactive advertising technology.

The call for entries is open, submit all entries before the 27th October deadline. Entries will be encouraged both directly from end-users as well as vendors entering their clients. For more information visit www.tfm-awards.co.uk.

TFM Awards 2007 Categories

• Best Website Design of the Year
• Best Email Marketing Campaign of the Year
• Best Mobile Marketing Campaign of the Year
• Best Interactive Advertising / Digital Marketing Campaign of the Year
• Best Use of Search Optimisation / Search Marketing
• Best Use of a CRM Solution for SMEs
• Best Use of a CRM Solution for Corporates
• Best Use of Campaign Management Software
• Best Use of Data in a B2B Marketing Campaign
• Best Use of Data in a B2C Marketing Campaign
• Best Use of Marketing Analytics Software
• Judges' Special Award: Best Integrated Marketing-Technology Campaign of the Year

Ends

Published on: 12:00AM on 30th October 2006