In-depth reporting displayed directly on customer’s website

Nedstat announces the release of Direct View™, the most comprehensive and intuitive overlay web metric solution on the market today. While browsing their live website, Sitestat users can instantly visualise the performance of all their web pages and links, gaining immediate insight into visitor interaction with the site.

Direct View™ delivers powerful, real-time and actionable analytics. Sitestat users can choose from 16 page and 13 link metrics showing key performance data for any day, including up to the minute, current day reports. In addition, miniature trend graphs show data for the 28 preceding days.

Based on patent-pending technology, Direct View™ has the unique ability to display numerical values by circles and colours combined instantly bringing performance to life. Direct View™’s control panel provides a range of options to customise the display including colour, colour gradient, opacity and circle size.

Michael Kinsbergen, Nedstat CEO: "Whether you want to captivate visitors, optimise landing pages or drive orders, Direct View™ provides an instant overview of your online initiatives. We particularly tested the ease of use and the value impact for our customers. We found that users at all levels could work intuitively with it and, without any additional instruction, gained clear and highly actionable insights."

Direct View™ is available to all Sitestat users at no extra cost. The application is browser-based so no downloads or plug-ins are required. Getting started is easy and takes less than 10 seconds.

About Nedstat

Nedstat is the European leader in website analytics.

The Nedstat products and services enable users to improve the effectiveness and profitability of their online communication and business. Nedstat aims to make website analytics straightforward and accessible. Therefore, products are easy to use, reports are clear and fast to access and support is personal and high quality.

Nedstat employs 140 people in the Netherlands, Belgium, France, Germany, Spain and the United Kingdom.

The client list includes several renowned and internationally operating organizations like ASICS Europe, Danone, Electrabel, Ernst & Young, KarstadtQuelle, Panasonic, Renault and Wolters Kluwer. Also, numerous government and not-for-profit organizations have benefited from Nedstat's expertise in delivering reports on users’ behaviour online.

For more information, please contact: Nedstat B.V., Michael Kinsbergen, telephone +31 (0) 20 519 54 01, e-mail

For more information about Nedstat, go to

Published on: 12:00AM on 26th January 2007