The online version of great British football game ‘Spot the Ball’ launches today at, the games site with a difference. As much a part of British culture as Coronation Street or fish on a Friday, the online version of the ever-popular footie predictor game remains as compelling as ever.

The online game format for ‘Spot the Ball’ mirrors the offline game perfectly. Simply scrutinise the match action photograph and decide where you think the ball should be. There are hundreds of photographs stored within the online database, randomly selected so the player can ‘spot the ball’ through the simple click of the mouse. Cash prizes are awarded for being within the ball zone and spot on selections win £250 instantly!

It is anticipated that this will be the first in a number of ‘Spot the Ball’ interactive games from the Littlewoods Game On stable, as the much loved format is adapted to other national sports.

Roger Marris, Head of Internet at Littlewoods Game On said:
“Spot the Ball is a classic we have wanted to bring into the 21st century for a while now and are confident this new instant version will prove to be a hit with footie fans everywhere.”

The Game: How Does It Work

An instant win version of the nation’s favourite Spot the Ball game. Simply look at the photograph and decide where you think the ball should be. Choose up to 25 selections per photograph, with each selection costing 25p. Cash prizes are awarded for being within the ball zone and spot on selections win £250 instantly.

PIMS-SCA, the promotional risk management company, are providing game development, hosting, management and set-up, together with Random Number Generation services for the Spot The Ball game.

For further information contact:

Roger Marris, Head of Internet, on 0151 288 3100
Marie-France van Heel, Head of Marketing, on 0151 288 3378

Tim Green on 020 7434 3046
Fiona McGuire on 020 7434 3046

About Littlewoods Game On:

A division of Littlewoods Gaming, the home gaming company most famous for the Littlewoods Football Pools, Littlewoods Game On is leading the way in interactive and enhanced gaming with a mix of mass market products accessible through the TV and the Internet.

Littlewoods Game On was launched as a consumer facing interactive brand in February 2003. In addition to its interactive TV offering, / is continuing to grow, its aim to become a leading site for soft gaming fans everywhere. This URL represents an entertainment destination in its own right, as well as an alternative registration and playing channel for TV customers.

Additionally, the site aims to provide innovative and tailored content to a number of leading websites through a combination of strategic partnerships and revenue share deals.

Littlewoods Gaming is owned by Sportech PLC, which has a full listing on the London Stock Exchange and recorded a turnover of £207.9m for the year ended 31 December 2003. /

Please note:
Players must be over 18 years of age.


PIMS-SCA is the leading provider of innovative promotional risk management solutions for promotional and marketing campaigns. Established in 1987, London based PIMS-SCA and US parent company, SCA, provide innovative prize protection solutions to a number of industry sectors including Gaming, New Media, Sports and Sales Promotion. PIMS-SCA and SCA have covered £8 billion of prizes and paid out more than £70 million in prizes since 1987. Servicing all industries, clients include Littlewoods, Cadbury's, Ask Jeeves, Lycos, Budweiser & Thomas Estates.

Published on: 12:00AM on 16th March 2004