Users can flirt with music artists and download tracks straight to mobile

Flirtomatic today launches a new music service, with Glaswegian born rock band, The Hedrons. The band is the first female music group to have a profile on the flirting site and the new service allows them to promote, distribute and sell their music, whilst flirting and chatting with members. Setting Flirtomatic apart, the music service is available on both the web and mobile - enabling mobile members to listen to tracks streamed directly from a WAP site.

Gigi Dryer, commercial advisor, Flirtomatic, explains the thinking behind the launch of the service: “With more than 80,000 unique monthly users the Flirtomatic network offers bands and artists a direct and targeted promotion platform where they can engage with an already established community, in a way which is personal, relevant and fun. Whilst members have the opportunity to discover, sample and purchase new music all in one place.”

Dryer continues. The music service, which extends across both the web and mobile, gives our members the freedom of greater interaction and accessibility to music, at home and on the move.”

Every member who logs into Flirtomatic, across both mobile and the web, will receive a flirtogram from an artist promoting their latest track. Launching the service is The Hedrons, with their single, “Couldn’t leave her alone”.

The music service is available across all mobile networks and is free of charge (mobile network charges may apply).

Dougie Souness, MD, No Half Measures, comments: “Remaining true to their online roots, Flirtomatic is the perfect fit for The Hedrons, who have always been actively involved in online and digital communities. The network enables the band to get personal and chat with members whilst promoting and selling their music.”

Notes to Editor

About Flirtomatic …
Launched in 2006, Flirtomatic has quickly developed flirting as a new entertainment category. Operating an uninterrupted service across the web and mobile, Flirtomatic enables users to flirt, meet new people and have fun online.

The addictive nature of the service generates phenomenally high levels of interaction, with usage levels of 78 million page views per month. Flirtomatic offers brands a range of marketing opportunities to tap into this and achieve invaluable levels of intimacy with their customer base.

www.flirtomatic.com

Contact:

Charley Hayes
immediate future Ltd

T: 0845 408 2031

Charley.Hayes@immediatefuture.co.uk
http://www.immediatefuture.co.uk/

About The Hedrons …
The Hedrons are: Gill (Bass) / Rosie (Lead Guitar) / Soup (Drums) / Tippi (Lead Vocals)

In 2005 The Hedrons were formed in their native Glasgow. With a relentless gigging schedule, a UK Top 20 indie single and further back-to-back Top 5 indie singles chart success, the four-piece have established themselves as one of the country’s foremost emerging rock bands. This has only been further emphasized by the recent release of the band’s debut album ‘One More Won’t Kill Us’ which accomplished further indie chart triumph when it broke the Top 40 of the official UK indie album chart.

The band have also achieved staggering live credentials what with their busy touring schedule of over 120 dates in 2006 alone, two full-on tours this year and two festival-filled summers (T In The Park, Download, Isle Of Wight, Guilfest etc.), not forgetting their legendary special guest spot alongside Alice In Chains.

www.flirtomatic.com/TheHedrons
www.thehedrons.com

Published on: 12:00AM on 13th June 2007