Following a competitive tender, Cimex was commissioned by the Responsibility in Gambling Trust to build a website to provide information, support and guidance to gamblers in Britain. The site was launched this week at www.gambleaware.co.uk.

The Responsibility in Gambling Trust (RIGT) is an independent body funded by the gambling industry to research and limit problem gambling.

Cimex developed the site in PHP, creating a dynamic online portal that allows the RIGT to update content using a Content Management System (CMS).

The digital agency’s user experience team guided the information architecture and worked in conjunction with the RIGT’s branding agency to implement a new look and feel that appeals to a diverse audience ranging from kids to older people.

“I have always found Cimex to be extremely professional in their approach to the work of the RIGT. Over the past weeks, we have seen how well the system functions and how relatively easy it is for us, as novices, to manage the site. This is extremely helpful to our busy team at the RIGT and also makes the system cost effective to manage,” said Katherine McPherson Project Director: Responsibility in Gambling Trust.

“I would recommend Cimex to others who are planning similar projects.”

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Editors Notes:
- Cimex is a top 40 interactive media agency, which has pioneered cutting edge design, technical expertise and engaging content in business and learning digital media projects for over 10 years – winning more than 30 awards in the process, including two BAFTA Interactive Awards.

For media enquiries or interviews, please contact:
SOLANGE NOLAN
Marketing Manager
cimex
53-55 Scrutton Street
London,
EC2A 4PJ

Tel: 020 7324 7780
Fax: 0207 324 7781
eMail: solange.nolan@cimex.com
www.cimex.com

Published on: 12:00AM on 27th September 2007