For the first time in its continuous 11 year online presence, the online shopping centre now has over 1,000 live merchants selling well over 1 million products.

Unlike other shopping portals Kelkoo, Pricegrabber and, all products displayed in are available to purchase in one easy transaction thanks to eDirectory’s unique multi-merchant single-checkout shopping basket

This is a massive timesaver to the online shopper, particularly at Christmas when the proportion of multiple product purchases is at its highest level.

“To reach the milestone of 1,000 live merchants is a tremendous achievment,” commented Dominic Allonby, eDirectory’s Founder and Managing Director. “We look forward to working with our merchants to help deliver the best of Christmas to thousands of online shoppers.”


Notes – is the UK’s largest independent online shopping centre, which allows shoppers to buy a multitude of products from different retailers in one easy check-out process. is owned and managed by Plc which provides e-commerce and other internet services to over 7,000 UK businesses under its trade names eDirectory and The company has offices in Warrington, Cumbria and the West Midlands.

Contact – Dominic Allonby 07957 241821

Published on: 12:00AM on 22nd November 2007