Darren Fell, founder of top UK email marketing company Pure (www.pure360.com) was named Entrepreneur of the Year at the Sussex Business Awards 2007/08 last week.

In one of the most contested categories, Darren saw off competition from two other finalists to take the prestigious title.

Darren founded Pure six years ago, which now has a team of 43. Its customer base has grown to 720 across three divisions; Small Business, Agency and Major Accounts. innocent drinks, EMAP, the Financial Times and Rightmove are clients.

“I am elated, this is the award to win,” said Darren Fell. “Building Pure has been challenging and rewarding and I am about to do it all again - the accolade has come at a perfect time as I am currently working on my new venture, www.crunch.co.uk which will launch in May 2008.”

Pure picked up Best Business (employing under 25 people) at last year’s Sussex Business Awards ceremony, and the company has since doubled in size. Pure was also named one of the top 50 fastest growing new media companies in the UK at the Media Momentum awards 2007.

About Pure
Award-winning Pure (www.pure360.com) is one of the top email and SMS marketing companies in the UK*, and the eleventh fastest growing new media company in the country**. Founded in 2001 by Darren Fell, Pure provides big brands and small companies with the technology, know-how and support to run effective email marketing campaigns that have a measurable, positive impact on business. Pure’s email platform, PureResponse, was created by marketers for marketers – it’s used in 40 countries by over 1,200 people. Pure counts innocent drinks, Rightmove, Truprint, Hachette Filipacchi, EMAP and the FT among its stable of over 700 clients. Brighton-based Pure also publishes the Email Marketing Manual (www.emailmarketingmanual.com); a best practice web site and newsletter featuring brand case studies and expert comment from high profile digital industry faces each month, including journalist and industry guru Mark Brownlow - author of Email Marketing Reports.

*As featured in respected online marketing publisher E-consultancy’s Email Marketing Platform Buyers Guide 2007

**GP Bullhound’s Media Momentum awards, March 2007.

For further information please contact:
Claire Armitt
020 7754 5507
07985 297842

Published on: 12:00AM on 3rd December 2007