ilG digital, the holding company for i-level and Generator Consultancy, announces the appointment of Stephen Rust as Group Chief Financial Officer with immediate effect. Stephen will report to David Pattison, Chief Executive Officer of ilG, to help in the strategic development of the group.

David Pattison, CEO of ilG digital comments, “I’m delighted that Stephen is joining us, he has extensive and relevant digital experience and will be a key member of the team to help me look at the international arena and areas of expansion that are attractive for us in the UK. This is a completely new role and will help to broaden the management team and help us to take advantage of the options that present themselves to us, and confirms that we are committed to taking the business forward.”

Stephen joins from the IMW Group (The Search Works and The Technology Works), where for four years he played a key role, as part of a new management team, in transforming The Search Works into the leading search agency player in Europe; and commercializing BidBuddy and opening three international offices for The Technology Works in Europe and Japan; he was instrumental in delivering the successful sale of the business which was acquired by TradeDoubler in July 2007.

Stephen Rust comments, “Having spent the last few years building a market leading position for The Search Works and The Technology Works, I am thrilled to be joining ilG digital. It is a business that I’ve admired for a long time and as digital media continues to outstrip more traditional forms of advertising, I am looking forward to working closely with David and the rest of the management team here to build on the fantastic reputation and market position that i-level occupies and take advantage of the myriad opportunities that the market provides.”

Prior to IMW Group, Stephen was the MD and CFO of a start-up business which launched two brands The London Design Festival and World Creative Forum. In 1999, he was Group Commercial Director of Outrider, part of Mediaedge:cia/WPP Group, supporting the business in building its offer and delivering several international, corporate transactions in the UK, US and South Africa. Stephen began his career at PricewaterhouseCoopers in 1989, which he joined as a graduate trainee. After qualifying as a chartered accountant he spent six years working in corporate finance, focusing on transactions within the media and digital arena.
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Editor’s Notes

• David Pattison joined ilG digital in April 2007, from PHD Worldwide where he was CEO.

About ILG Digital
ILG Digital is the holding company for i-level and Generator Consulting and is the UK’s largest independent digital marketing services group.

Published on: 12:00AM on 18th January 2008