Leading full service eCommerce agency e-inbusiness has expanded its senior team with the appointment of James Gurd as Head of Acquisition, Conversion & Growth.

Gurd, who joins e-inbusiness after two years at Betterware where he was Head of eCommerce, has been appointed to oversee all Client Support Services and eMarketing with an immediate focus on creating a best-of-breed Client Engagement Framework.

Prior to joining e-inbusiness Gurd gained commercial experience in both B2B & B2C with a focus on business development and eCommerce. Speaking about the appointment Gurd said: “There is so much demand in the UK market for expert eCommerce services but clients demand more than technology; the human element and interactive relationship are equally as important. I am really looking forward to developing our client relationships and playing my role in driving the business forward.”

Joe Mountain, e-inbusiness co-founder, said that recruiting Gurd was the next stage in the development of e-inbusiness. Mountain said: “James brings with him a wealth of client side experience and understands the implications of building an eCommerce channel and providing an environment for long-term sustainable growth. He has a detailed understanding of the complexities of integrating eCommerce into a bricks and mortar business as well as the human issues that can affect eCommerce being effectively adopted across diverse business groups.”

Building online brands since 1999 for a large number of high profile retail clients including Space NK, New Look, Farrow & Ball and Radley, e-inbusiness understands retail business needs and combines high energy creativity, best of breed technology and full service support to add measurable value to its customers.


For further information please contact Kate Nestor, Marketing Manager on 0845 456 5253 or email knestor@welcom.co.uk

Published on: 12:00AM on 25th February 2008