London, 5 March 2008 – Shazam, the world’s leading mobile to web music services provider today announces the appointment of Dominic Pride as Director of Product Marketing. Dominic joins Shazam from Orange, where he served as the Head of Music Market Development for its content division. At Shazam, Dominic will be responsible for building on Shazam’s success with its current products and to drive the development and adoption of Shazam’s mobile applications and online services.

A pioneer and thought leader in the mobile and digital music arena, Dominic brings with him a wealth of experience in mobile product development and distribution. Before joining Orange, Dominic established and ran Frukt Music’s mobile business, which provided marketing and service development consultancy to Sony Music International, BMG UK, Orange and MTV Networks International. In 2003, Dominic was among the first to identify mobile music as a growth opportunity through his consultancy, Ear To Earth.

Andrew Fisher, CEO of Shazam commented: “Dominic has unrivalled experience in driving the international expansion of the digital music business across multiple countries. His vision and leadership will be instrumental as Shazam continues to expand. With Dominic on board, Shazam’s customers can look forward to even more exciting and valuable services.”

Commenting on his new role, Dominic Pride said: “I am delighted to be joining Shazam at such a significant time for the company and the industry in general. The future for mobile and digital music will be driven by providing music lovers with a richer, more engaging music experience. . We’re in a new phase of the market where tools for music discovery will be valued by customers. Shazam is already a leader in this space and has a very exciting role to play as the market continues to rapidly develop. .”

Shazam is widely recognised as the world’s leading service for allowing music fans to use their mobile phone to identify, purchase and interact with music. The company is also extending its global footprint by launching services in 25 new countries, giving it coverage across 45 markets in all major territories including the United States, Europe, Latin America, Asia Pacific and MENA.

NOTE TO EDITORS:

About Shazam Entertainment

Shazam is the world’s leading mobile to web music services provider - enabling consumers to experience music through discovery, purchase and interaction with others across mobile devices and the internet.

Headquartered in London England, Shazam’s solutions enhance the music strategies of carriers in more than 45 countries throughout the US, Europe, Middle East and Asia, including Verizon, AT&T and Vodafone.

Shazam’s Tag Charts generated by the company’s mobile music recognition service are constantly referenced by the music industry as a true indicator of market interest in pre-release material and a monitor of the hit potential of a track or artist.

Shazam’s successes have been recognised through numerous awards, most recently winning the Mobile Entertainment Award for Best Music Service Provider and being shortlisted for the GSMA 2008 Award for Best Mobile Music Service.

For more information please visit www.shazam.com

For media enquiries please contact:
Elena Dunn or Becca Daniel
Skywrite Communications for Shazam Entertainment Ltd
+44 207 608 4650
Email: shazam@skywritecomms.com

Published on: 12:00AM on 5th March 2008