Channel Intelligence, Inc. (CI) Vice President and SellPath® General Manager Vik Murty is named in Dealerscope Magazine’s 2008 Top 40 Under 40 list of emerging talent in the consumer electronics industry. The list names 40 individuals under 40 years old who are helping shape the consumer electronics industry from all areas of expertise. In his role at CI, a leading product data technology and marketing company, Murty pilots the growth of SellPath® Online Merchandising Solutions, designed to strengthen manufacturer-to-retailer relationships.

Murty joined CI in 2007 from an established background in consumer electronics marketing. As Vice President and SellPath General Manager at CI, he consults with household brand names in consumer electronics from Samsung to Mitsubishi Electronics, LG, Sling Media and the CEA to create and offer solutions that improve sales opportunities and brand exposure while strengthening online merchandising and channel relationships and driving ROI through online marketing.

Says Murty, “The consumer electronics industry evolves at blistering speed, and I am pleased to be a part of the transformation that’s taking place in the online merchandising opportunities in both CE and Appliances. Our initiatives are leading the way for online brand management; we help tie together the parts of the puzzle that pose the greatest challenges to consumer electronics companies, from the aggregation, showcasing, and sharing of accurate product information to effective where-to-buy solutions and online merchandising tools.”

Honored for their dedication, creativity, initiative and achievement, the Top 40 Under 40 from across North America represent the best of what is yet to come in the consumer electronics industry. This edition marks Dealerscope Magazine’s fifth year publishing the list.

A consumer electronics veteran, Murty joined CI from Mitsubishi Digital Television, where he served as its senior brand manager responsible for brand, product and channel marketing programs including Mitsubishi’s HDTV online marketing and channel support programs. Murty’s experience also includes launching Samsung brand major appliances in the US for Samsung Electronics as a category product manager. He also served previously as manager of sales and distribution for DIRECTV where he managed relationships with key Midwest retailers after his start in the CE industry in store management for Circuit City Stores, Inc. Murty holds a Master of Business Administration (MBA) with a concentration in Managing Technology Intensive Enterprises from Babson College in Wellesley, Mass., and a Bachelor of Science (BS) from Bentley College in Waltham, Mass.

About Channel Intelligence, Inc. (CI)
With product data as the core foundation of its marketing services, CI has created a database capable of storing, managing and optimizing hundreds of millions of products every day. Helping consumers easily find and buy products is CI’s primary goal. CI is able to accomplish this through innovative suites of services for manufacturers, retailers and publishers. CI works with some of the best solution providers in the industry and supports over 50 destination sites to benefit its customers which include hundreds of the world’s leading manufacturers and retailers.
Channel Intelligence services proactively engage manufacturers and retailers in the following industries: Consumer Electronics, Computing, Hardware, Tools, Appliances, Consumer Products, and Toys.

Founded in 1999 by CEO Robert Wight and EVP Alan Fulmer, CI is a partner company of Internet Capital Group (Nasdaq: ICGE) and is headquartered in Orlando, Fla., with offices in Geneva, Switzerland and London, England. Learn more at www.channelintelligence.com.

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Contact:
Joy Lee
Channel Intelligence, Inc.
1.321.559.2336
joy.lee@channelintelligence.com

Published on: 12:00AM on 26th June 2008