Mailtrack, the digital marketing solutions provider, is continuing its aggressive growth strategy with the appointment of eleven new members of staff including the two senior appointments of Nick Zak as Operations Manager and Tricia Temple as Account Director respectively.

Previously Director of Global Quality Management at IDT Telecom, Zak has over 10 years experience in the telecoms industry. He has been tasked with continuing to develop the professional services and project management delivered by Mailtrack in response to growing demand for these value adding services from clients. Zak will be responsible for the creative development team as well as systems administration and technical developments.

Tricia Temple joins from integrated marketing agency iris where she held the title of Account Manager. Temple will be responsible for providing strategic digital marketing advice and consultancy to Mailtrack’s existing clients including financial services organisations and retailers. In particular Temple has been tasked with advising clients on the correct digital tools and techniques needed to support their business objectives and to maximise ROI.

The remaining nine appointments include positions within the sales and campaign management functions across Mailtrack and Mailtrack Media, the UK’s largest, independent list broker.

The rapid increase in staff numbers at the company follows numerous new business wins including ‘You at Work’ the employee engagement specialist and Invensys Controls. These appointments also further develop Mailtrack’s client facing services.

Guy Marson, Managing Director, Mailtrack said:
“The growth at Mailtrack is really very exciting; not only are we bringing in new faces to keep up with the new clients we’re signing, but we’re forging ahead with our consultancy and project management services to enhance the value received from our technology, and strengthen our position as the leader in digital marketing.”

Ends

About Mailtrack
Mailtrack was established in 1999, as one of the first email marketing providers, and evolved its offering to continually remain at the forefront of digital marketing service provision. Mailtrack provides its clients with a range of digital marketing tools and techniques, such as email marketing, online surveys, SMS and MMS, media planning and buying, online coupons and various web based techniques, which can be deployed individually or as part of a broader CRM strategy.

Customers of Mailtrack are from SMEs and major brands, as well as leading advertising and marketing agencies. Mailtrack co-founded the Email Marketing Council (EMC) and is a member of the Direct Marketing Association (DMA).

For more information:
Please call Daniel Batchelor / Kate Moloughney / Matthew Shaw at Limelight PR for press info: 0207 821 9210 – daniel@limelightpr.co.uk / kate@limelightpr.co.uk / Matthew@limelightpr.co.uk

Published on: 12:00AM on 9th June 2008