LeadPoint, the world’s first lead exchange marketplace, today announced that October was a record month with over 50,000 leads traded.

“LeadPoint has reached an impressive landmark by trading over 50,000 real-time leads in just one month. Since we launched in the summer of 2006 we have grown to become one of the biggest lead providers in the UK and we aim to carry on growing by signing up more lead buyers and launching more lead products,” said Nick Chapman, LeadPoint UK Managing Director. “In the current climate where every penny counts, companies are increasingly turning to lead providers to help them spend their marketing budgets more efficiently. LeadPoint has experienced such phenomenal growth because we don’t just sell leads; we work closely with all our customers to make lead generation work for them.”

LeadPoint currently trades Mortgage, Loan, Private Medical Insurance, Debt Management & IVA, Life Insurance, ASU and Home Insurance leads. Lead Buyers can create a LeadPoint account for free and start buying leads within a matter of minutes after signing up.

“We have over 1700 lead buyers signed up and buying leads and this number is growing by the day as companies look to keep their sales pipelines full in a tough market,” said Justin Rees, LeadPoint UK Head of Marketing. “There are hundreds of thousands of consumers going online everyday looking for advice and lead generation is the most effective way to connect those consumers with the companies that can help them.”

LeadPoint’s technology brings buyers and sellers together in a truly unbiased marketplace. The company ensures a fair exchange by monitoring lead quality and customers themselves. The platform allows buyers to change orders in real time, and enables sellers to more efficiently sell leads and to enter multiple verticals simultaneously.

LeadPoint is the world’s first lead exchange marketplace. Buyers efficiently acquire customers and sellers easily increase profits through LeadPoint’s innovative trading platform and marketplace model. The privately held company was founded in 2004 and is based in Los Angeles, CA. For more information please visit LeadPoint on the web at www.leadpoint.com and www.leadpoint.co.uk.

Media inquiries:
Justin Rees
Head of Marketing, Leadpoint UK Ltd
+44 203 178 2179

Published on: 12:00AM on 6th November 2008