<p>Following a competitive pitch process, eHarmony UK has selected Essence to handle their digital marketing account.</p>

<p>A recent arrival to the UK market, eHarmony is the most trusted relationship site within the U.S. and a pioneer in using relationship science to match singles seeking long-term relationships. The eHarmony patented Compatibility Matching System presents users with compatible matches based on key dimensions of personality that are scientifically proven to predict highly successful long-term relationships. </p>

<p>Essence will handle the full range of online channels including Search, Display and Affiliates.</p>

<p>Sean Cornwell, VP International at eHarmony, said “It was their ability to combine commercial and analytical rigour with pure creativity that set Essence apart – we were impressed by the innovation in media they have delivered for the likes of Google and eBay, but also by their appreciation of the eHarmony brand and core values”</p>

<p>Andrew Shebbeare, Partner at Essence, said “We’re thrilled to have the chance to work with such an exciting business and help build a true global brand. eHarmony already account for over 2.5% of marriages in the US annually and we’re convinced they will take the UK market by storm.”</p>


<p>About eHarmony:</p>

<p>• Backed by 35 years of clinical and empirical research, eHarmony is the Internet's #1 trusted relationship service and the only site dedicated to building the relationships of both singles and married couples. eHarmony was founded by one of America's best-known relationship experts, best-selling author and clinical psychologist Dr. Neil Clark Warren.</p>

<p>• The unique eHarmony Compatibility Matching System™ narrows the field from millions of candidates to a highly select group of singles with whom you share deep levels of compatibility. Where other sites match on a picture and a paragraph, eHarmony matches you based on compatibility in the most important areas of life - like character, intellect, sense of humour, spirituality, values, beliefs, passion, and other key dimensions.</p>

<p>About Essence:</p>

<p>• Essence, launched in June 2005, is an independent digital agency based in London. Ranked 18th overall and 5th largest independent in the NMA top 100 2008, Essence has rapidly built a strong reputation for its fact based approach to creating real value for their clients.</p>

<p>• Despite their relative youth, Essence have built an impressive group of clients across a range of industries. As well as eHarmony these include Google, eBay, Carphone Warehouse, Cancer Research UK and uSwitch to name but a few.</p>

<p>• In a recent survey conducted by Billets concerning online media rates within the industry, Essence was described as “exceptional” and were benchmarked at 54% of the market.</p>

<p>Further Information:</p>

<p>Andrew Shebbeare,
<br />Partner,
<br />02076 333 851
<br /><a href="http://www.essence.co.uk">www.essence.co.uk</a></p&gt;

Published on: 4:01PM on 8th January 2009