Practical Surfaceware, a specialist retailer of non-slip and anti-slip products, has launched a new website to open up the market for non-slip products and give customers greater choice and an easier more enjoyable shopping experience. The new website is at and was designed and built by Screen Pages (

Research from Health & Safety experts and government statistics that most injuries within the home and workplace are caused through accidents involving slippery surfaces, whether that’s at home where around 18,00 people per year need hospital treatment because of bathroom accidents or in the workplace.

Finding the right type of non-slip material for the right job has not been easy: finding multiple kinds requires careful research across multiple stockists. The launch of the new website sees an improved choice of colours and sizes of non slip fabrics as well as a ever-expanding range of new non slip products.

Jane Guilbert, sales & marketing director, says: “For the new site it was important to work with an experienced and professional retail site Developer. Screen Pages has worked with many high profile retail sites and its people did an excellent job. The site needed to be easy to use and navigate, particularly as our products have so many applications and serve a broad market sector. Whilst it is relatively easy to search the internet for a specific non slip product like a bath mat, frequently customers aren’t sure which non slip fabric would work best in different situations."

The site features navigation by use as well as product range, tips on using non-slip fabrics, detailed product information, testimonials, a sitemap, onsite search and secure online ordering.

Practical Surfaceware operates a fast 24hr turnaround from order to delivery for standard products and the website is being launched with free delivery delivery for orders over £25 to UK postcodes.

About Screen Pages

Screen Pages ( has provided e-commerce and related value-added marketing services to niche retailers and mail order companies since 2002. Nothing else. Its e-commerce approach blends creative, analytical, marketing and technical services designed to increase a brand's sales online. Screen Pages' portfolio includes over 60 clients such as Thorntons, Browns Fashion, East, Joules Clothing and Smythson.

Tel: 01932 333 592

Published on: 1:56PM on 9th March 2009