Leeds-based digital marketing agency Epiphany Solutions is working with Kenshoo Search as their preferred paid search campaign management platform.

The introduction of Kenshoo Search, a Pay Per Click (PPC) campaign management tool, will allow Epiphany to manage much larger PPC campaigns for more clients, while streamlining internal processes for its staff.

Epiphany’s PPC division has seen strong growth in the last 12 months, with sales increasing by 150 per cent and staffing more than doubled.

Significantly, just last month it announced the appointment of Managing Director Rob Shaw, the former Chief Technology Officer from rival Latitude.

He will be responsible for ensuring the company continues to deliver operational excellence during this period of rapid growth.

Commenting on the introduction of the platform Shaw said: “We’re really excited about selecting Kenshoo Search as our preferred PPC management platform. As we continue to grow and secure further paid search contracts it’s essential we have tools that enable our talented staff, rather than hinder them.

“Having reviewed the leading paid search platforms for many months, we finally selected Kenshoo Search as our platform for larger paid search contracts because it has been developed by people who understand the industry. Their unique approach called Quality Management delivers a complete end-to-end solution through intelligent automation resulting in optimization of all elements of PPC campaign creation and management. They believe, as we do, that the best PPC campaigns are those delivered with a combination of highly skilled staff using the right tools.

“We have expanded our PPC capacity considerably in recent months and the team have been actively involved in the selection process. They all feel that Kenshoo Search will deliver tangible benefits in the delivery of paid search to our clients.”

Speaking about the selection, Mike Chowney, Managing Director of Kenshoo Inc. UK, said: “We are delighted by the news that Epiphany have chosen Kenshoo Search. They have years of experience running PPC campaigns and we believe it’s a reflection of the quality and flexibility of our product that an agency like Epiphany would select us over some of the biggest names in the search industry. We look forward to working with them.”

Published on: 2:28PM on 12th May 2009