Mother and Baby Retailer Mothercare has selected SEO specialist agency iThinkMedia to take charge of all Search Engine Optimisation (SEO) for both the Mothercare and Early Learning Centre (ELC) websites.

Leighanne Miles, Head of Group E-commerce for the Mothercare Group said “iThinkMedia have proven that their approach and technical ability offers great rewards. Natural Search plays an integral part in our online strategy and it was important to choose a specialist SEO agency with the technical capability of enhancing our on-site optimisation and visibility in Search Engines. Where iThinkMedia really differ is in their hands on approach, getting into the detail of our site structures and content management systems and not only making recommendations but actioning plans and delivering change.”

Chris Ailey, Managing Director of iThinkMedia added “We are delighted to be working with two highly reputable brands in Mothercare and Early Learning Centre. Both websites have enormous potential to drive large volumes of non-brand traffic from Natural Search and we will continue to focus on improving Search Engine Accessibility, content relevancy and recommending site platform enhancements.”

About iThinkMedia (

iThinkMedia are an established UK Search Engine Marketing Agency working with an exclusive client list.

With a high reputation as SEO (Search Engine Optimisation) specialists their services are based on over 10 year’s technical experience and professional knowledge at the highest level, practicing only ethical, white hat, search engine optimisation techniques. Online marketing services range from SEO and Social Media to Paid advertising such as PPC, Shopping Search and Price Comparison channels.

Tel: 01707 226054

Published on: 5:43PM on 9th June 2009