NETELLER.com, the e-wallet business of NEOVIA Financial Plc (LSE: NEO), the independent online payments business, today announced that it is a proud sponsor of leading Manx rally co-driver Robert Fagg, who this weekend will be seeking to maintain his lead in the Kick Energy Fiesta Sport Trophy on his home turf as he contests the Isle of Man Challenge Rally. In promoting the rally series sponsorship, NETELLER.com has been leveraging extensive use of social networking media, including blogs and Twitter feeds.

Robert remains in top spot in the standings having finished 5th in the most recent round of the series, the RSAC Scottish Rally in Dumfries. Robert has his own website at www.robertfagg.com which is updated with the latest news pre and post event. Rally Isle of Man, which the Challenge event forms part of, takes place on Friday 10th and Saturday 11th July and is the first of two tarmac rounds in the eight round championship. More information is available about the Isle of Man Challenge Rally at www.mir.co.im from which Robert’s progress may also be followed.

In early 2009 NEOVIA launched a wide range of social media approaches to engage with its customers, including blogs, business and consumer Twitter feeds and the ability to use the ShareThis™ feature to syndicate content from its blogs and websites to dozens of social networking sites, including Facebook, Linkedin, WindowsLive, and MySpace.

NETELLER.com’s sponsorship of Robert Fagg features on the NETELLER blog at blog.neteller.com/neteller-sponsors-rally-racer-robert-fagg, with interviews and rally-by-rally updates being provided on the blog and via the site’s Twitter feed. The NETELLER Twitter feed also provides relevant news, promotions and updates regarding the NETELLER.com e-wallet and the Net+ Card. The NETELLER Twitter feed is at www.twitter.com/neteller.

Additionally NEOVIA also provides business/corporate RSS and Twitter feeds that focus on payment industry news, as well as relevant press releases from NEOVIA. These can be found at www.twitter.com/neovia and www.neovia.com/rss.xml.

Dan Starr, Executive Vice President of NEOVIA, commented “We’re proud to be sponsoring Rob and to promote his endeavours to our customers. We are keen to ensure our customers are kept up to speed with developments in our business, product offering and good news. The latest social networking developments, such as Twitter and blogging, provide an excellent way to link with our customers in the way we know best – online.”

About NEOVIA Financial Plc

Trusted by consumers and merchants in over 160 countries to move and manage billions of dollars each year, NEOVIA Financial Plc operates the world's leading independent online payments business. Through its Payment Suite, featuring NETELLER®, NETBANX®, Net+™ and 1-PAY™ brands, NEOVIA specialises in providing innovative and instant payment services where money transfer is difficult or risky due to identity, trust, currency exchange, or distance. Being independent has allowed NEOVIA to support thousands of retailers and merchants in many geographies and across multiple industries.

Subsidiary company NETELLER (UK) Limited is authorised by the Financial Services Authority (FSA) to operate as a regulated e-money issuer. For more information about NEOVIA Financial visit www.neovia.com.

Published on: 3:07PM on 9th July 2009