August 11, 2009 (Manchester, UK).

The European Tour is proud to announce the launch of the brand new European Tour Online Store at The site is designed, managed and hosted by Kitbag Ltd.

The new store offers golf fans all over the world a unique online shopping experience. Golf fans can shop by product, brand, player or tournament. They can access player and news updates via email and have the latest golf products delivered direct to their door, all from the comfort of their own home.

Fans will be able to visit the site and find out what the likes of Tiger Woods, Paul Casey and other leading golfers are playing and wearing today.

The new store incorporates the latest online technology to make sure the shopping experience is fast, secure and easy. Visitors can also view products like never before using the enhanced image technology; it’s as if you were in your very own pro shop.

Ranges such as golf bags, golf balls and golfing accessories from all the leading golf brands such as adidas, Galvin Green, Nike, Puma, Polo Ralph Lauren, Tommy Hilfiger, Q’aja are available in the store.

A new golf equipment range will launch soon in the new online store. Ranges will include items from leading manufacturers including Bobby Jones, Cleveland, Cobra, Nike, TaylorMade, Titleist, Vega, Wilson and many more. European Tour and Race to Dubai merchandise will also be available very soon.

For more information, please contact:

Daniel Gathercole
European Tour Store Manager
Kitbag Ltd
M24 1FD
United Kingdom

Tel: +44 0161 219 7816

Published on: 2:03PM on 11th August 2009