16 September 2009, London – TradeDoubler, the number one pan-European performance marketing company, today announces the appointment of Simon Burgess to the role of Managing Director UK and Regional Director UK & Ireland.

Simon Burgess will take the reins as Managing Director in the UK, the largest operation in TradeDoubler’s pan-European network of 18 markets, and will be immediately tasked with setting and achieving ambitious growth plans by pushing TradeDoubler’s integrated digital marketing portfolio spanning affiliate, search, display, lead generation and cross-media insights.

He will also assume board level responsibilities as Regional Director for the UK & Ireland, overseeing the business operations of TradeDoubler UK, TradeDoubler Ireland and The Search Works. At this level, he joins TradeDoubler’s three other regional directors for Southern Europe, Central Europe and North East Europe to grow results for the TradeDoubler Group.

Simon brings with him to the role 20 years of marketing experience, seven of which has been gained in the digital arena. In his last position as Managing Partner at UniqueDigital, he was instrumental in the development of the agency proposition and structure as well as bringing on board clients including BSkyB, hotels.com, thetrainline.com and Budget Car Rental.

Simon directly replaces Ben Wood who left the business in May of this year to join Diffiniti as Managing Director.

Dominic Trigg, Global Vice President of Sales and Marketing, says, “After a long and stringent recruitment process involving numerous senior level contenders, Simon was an outstanding candidate and we are absolutely delighted to welcome him to the TradeDoubler management team. His considerable experience and commercial credentials will be the driving force behind the continued success of the UK business.”

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Editorial contacts:

Dominic Trigg, VP International, TradeDoubler AB
T: +44 (0) 20 7798 5868
M: +44 (0) 7976 454427

Jennifer Cheung, Marketing Manager, TradeDoubler AB
T: +44 (0) 20 7798 5860

About TradeDoubler
TradeDoubler is an international digital marketing company offering a range of performance-based marketing solutions. TradeDoubler's products and services provide companies with the tools and expertise to drive results online whether they are looking to generate sales, leads or traffic or drive brand awareness. Headquartered in Stockholm, Sweden, the company boasts a unique global reach spanning 19 countries in Europe and Japan. With a breadth of expertise across multiple industry sectors and a network of more than 128,000 website publishers, TradeDoubler helps deliver results for over 1,700 advertisers including a mix of local and international companies such as Apple Store, Dell, TeliaSonera and Kelkoo. TradeDoubler is listed on Nasdaq OMX Stockholm Exchange.
Please visit www.tradedoubler.com for further information.

Published on: 1:51PM on 17th September 2009