Bazaarvoice has been named ‘Technology Vendor of the Year’ at the 2009 Retail Systems Awards.

The company provides social commerce applications, including its flagship Ratings & Reviews product, to over 600 brands worldwide. Launched in the UK in January 2007, Bazaarvoice’s European team has since grown to provide social commerce expertise to the country’s leading retailers.

Of the top 50 UK online retailers, according to the IMRG and web measurement firm Hitwise’s latest statistics, 34 have reviews. 19 of these retailers are Bazaarvoice clients.

Retail Systems magazine’s ‘Technology Vendor of the Year’ award was highly contested by eight finalists, including managed services provider and point-of-sale specialist Torex.

The annual ceremony, held last night at The Grosvenor House Hotel in central London, looked to celebrate the ‘stars of retail.’

“Bazaarvoice is truly changing the way consumers shop and brands market, bringing customers, retailers and manufacturers together at a level never before seen,” said Sam Decker, Chief Marketing Officer of Bazaarvoice. “Today we have served over 73 billion customer-written reviews, questions, answers and stories, and we are extremely proud to be paving the direction of social commerce for the world’s best retailers.”

About Bazaarvoice
Bazaarvoice ( is a social commerce technology company. It helps over 600 brands globally including Argos, Boots, Halfords, Wickes, Thomas Cook, QVC and Boden to harness and amplify customer online word of mouth.

Bazaarvoice’s products - Ratings & Reviews™, Ask & Answer™ and Stories™ - are social commerce applications that drive sales. They enable customers to review products, ask and answer questions and share stories online; enhancing the online shopping experience and allowing them to make more informed and rewarding purchase decisions. Benefits for the retailer include content ownership, seamless customisation, increased search engine optimisation impact, advanced analytics and syndication across the web. Retailers can also leverage the content generated across on and offline marketing channels.

Founded in 2005, Bazaarvoice has offices in the UK, US, France and Singapore. The blog is at

For further information please contact:
Claire Armitt
01273 779449 / 07985 297842

Published on: 12:21PM on 30th October 2009