To celebrate the launch of RedEye’s new ASP tool, REACT, RedEye is offering the product FREE for 12 months to anyone signing up for behavioural email before 1st June 2010.

REACT (RedEye Email and Communication Tool) is an ASP email marketing product allowing online companies to easily send and manage their own email marketing campaigns. Designed by RedEye’s own expert developers it includes the highest standard of marketing technology available in an easy to use interface.

Matthew Kelleher, Commercial Director at RedEye said, “If you are prepared to make money with our behavioural email programme then we will give you a free email ASP for 12 months together with an unlimited mailing volume.

“The market-leading software REACT offers is just one part of successful email marketing. To really improve conversion, increase ROI and future proof your strategy, email marketers have to send relevant and targeted email campaigns and the best way to do this is through behavioural email.”

RedEye’s unique behavioural email service works by using customer information garnered through web analytics to segment customers based on their online behaviour. This information is then used to create personalised and relevant emails to each individual user.

“At RedEye we understand a simple fact - targeted emails make more money,” said Matthew Kelleher. “The customer segmentation tool we use for behavioural email is the only tool available that enables you to group online prospects and customers into segments based on hundreds of different variables of online behaviour, enabling targeted and timely email to be sent to every user, every time.

“For our clients, using behavioural email not only improves open rates and click through rates but also solves deliverability problems and helps clients receive white list status. All in all behavioural email is one of the most effective digital marketing strategies for improving conversion. Typically our behavioural email campaigns generate over 750% ROI.”

To find out more about this offer contact RedEye on 0845 094 1114. Alternatively visit RedEye at TFM&A, stand D8.

Terms and Conditions apply. See website for full details. www.redeye.com/events/free-asp-offer/

Published on: 12:34PM on 1st February 2010