Richard Wright promoted to newly created executive position

Epsilon International has promoted Richard Wright, marketing manager of Epsilon and subsidiary Abacus, to marketing director EMEA responsible for all marketing activities for both brands. This is a new executive position at Epsilon International as the global email marketing services firm gears for further expansion in the region.

Wright first joined Epsilon at Abacus in January 2008 as marketing manager, from Rapp. His remit will cover traditional and digital marketing and PR within the UK, Germany and France, where Epsilon already has a presence and strategic marketing in new markets.

Ian Hitt, managing director of Epsilon International EMEA, said: “As we enter the next stage of our expansion in the EMEA region, we wanted to strengthen our strategic marketing to ensure this growth is driven as effectively as possible. Richard will bring a new dimension to the executive team as we expand our solution offering further, and will be spearheading an intensive drive to support this.”

Richard Wright, marketing director of Epsilon International EMEA, said: “I am very excited at the developments happening within Epsilon and our plans for 2010. As the digital marketing industry goes from strength to strength we will be launching a raft of new digital services to complement our core email marketing services and maximise value and impact for our clients.”

For more information contact Naomi Attard on t: +44 1452 760 147 m: +44 7912 570 367 or email

About Epsilon International
Epsilon International (, is a leading provider of strategic, ROI-focused email communications solutions and marketing automation technologies. Through its combination of innovative technologies, professional services and vertical market expertise, Epsilon International helps marketers acquire, grow and retain profitable customer relationships through highly relevant and personalised email communications. The company's end-to-end suite of industry-specific products and services includes scalable email campaign technology, delivery optimisation, marketing automation tools, turnkey integration solutions, strategic consulting, and creative expertise to produce email programs that generate measurable results throughout the customer lifecycle.

Epsilon International is an operating unit of Epsilon (, a leading provider of multi-channel marketing services, technologies and database solutions and has developed successful email programs for hundreds of companies, including Expedia, Northwest Airlines and The Washington Post/Newsweek Interactive.

Epsilon is an Alliance Data company with principle offices in Boston, Dallas, New York, St. Louis and Washington, D.C.

Published on: 4:21PM on 17th February 2010