LONDON, 14th April 2010 – Former Vodafone product manager Terence Eden has joined the award-winning photo start-up, Touchnote.

Terence brings 7 years of technical and creative experience to Touchnote after an extensive career working in mobile at Vodafone. Most recently, Terence was the Commercial Planning Manager, looking after the long term future of Vodafone’s mobile web portal. His career has included product marketing and product management roles for both Vodafone Group and Vodafone UK.

Terence’s role at Touchnote will be to work on all aspects of the mobile roll-out, working on the strategy, planning and execution of mobile apps, mobile web, and cohesion with the website.

Terence said, “By thinking about the card buying experience holistically, from discovery, use cases, interface and flow, to purchase and recipient feedback, Touchnote has already built a hugely powerful offering to the photo-loving consumer. I’m really looking forward to working on the mobile offering, developing the best strategies and user experience to help shape the company’s expansion and promote its unique position.”

Raam Thakrar, CEO of Touchnote said, “We are delighted to have attracted Terence to Touchnote. Since launching in 2008, the business has delivered a unique customer card sending experience by allowing people to design and create photo cards via the online site or, more recently, from their mobile phones. I am excited to have Terence join our team, to build on our offering and develop it in to a really fantastic service. Terence’s appointment shows our ambition to capitalise upon our early success and develop a truly integrated offering.”

About Touchnote

Founded in London in late 2007, Touchnote is an online and mobile service that lets you design and create your own photo cards. Touchnote for Mobile was the first mobile application that enabled customers to create and send a personalised physical product directly from the mobile phone.

Published on: 9:00AM on 14th April 2010