Today, the Department for Trade and Industry (DTI) launches the UK's official renewable energy website at, designed to raise awareness of renewable energy and help people to make informed decisions about its use. The website, designed by digital media agency NYKRIS, provides a wealth of information to the general public, businesses and the renewables industry.

The website aims to be the definitive resource on renewable energy, from what it is and why we need it, to the environmental and community issues affecting planners and local councillors. It combines statistics with real life examples, and also covers the economic and financial issues affecting potential investors.

Sarah Kydd, Deputy Director of the DTI's 2010 Target Team, said: 'This site is an important part of the DTI's campaign to improve awareness and understanding of renewables. The technical expertise of NYKRIS has been key to making the new site a reality.'

Philip Read, managing director of NYKRIS said, "It's great to be working on a major project with the DTI on a subject that is so topical and so important to the UK".

Already an expansive resource, with links to further information, the DTI has plans to expand the site to include a section dedicated to educating school children about renewable energies.

For further information please contact:

Philip Read, Managing director
Jacqui Halliwell, Marketing manager
NYKRIS on +44 207 749 9349

Founded in London in 1997, NYKRIS design and build innovative and award winning digital media. From powerful websites and content management systems to interactive kiosks, wireless devices and CD-ROMs, NYKRIS combine technical expertise with world-class design to dazzling effect. NYKRIS'
clients include Orange, Egg, Tate, BBC, Microsoft, Science Museum, Smithsonian Institution and The National Gallery. NYKRIS has won awards from BAFTA, EMMA, BIMA, International Animation Festival, Wild Screen and IVCA.
For more information please visit

About the Department of Trade and Industry The Department of Trade and Industry works with businesses, employees and consumers to drive up UK productivity and competitiveness to deliver prosperity for all. It is committed to supporting the development of renewable energy, the realisation of which will help meet the Government's target of 10% of electricity supply from renewables by 2010 and an aspiration to double that to 20% by 2020.

Published on: 12:00AM on 18th February 2005