In a strong start to 2011, Sunday has been appointed by Boden and Vodafone to deliver their customer loyalty communication.

For Boden, Sunday’s solution will be a genuinely pioneering departure from other retail customer magazines. It will break a number of magazine conventions along the way and will enable Boden, once again, to redefine the communications landscape. The publication will draw on social media – Facebook, Twitter and the web – to generate a crowd-sourced, co-created, publication called ‘A thousand little things’ – a collection of thoughts, ideas, inspiration and items contributed by well-known journalists, Boden staff and Boden customers.

Just days earlier, Vodafone UK announced that they had appointed Sunday to deliver its consumer, business and dealer magazines. The new look magazines will be launched in the first quarter of 2011 focusing on delivering an outstanding reader experience that builds sales and increases customer retention to drive Vodafone’s business in the UK. The content will also be used in social in social media and other digital channels.

These wins come on the back of a strong finish to 2010 where they were a finalist in Marketing magazines ‘Agency of the Year’, won Best Finance Title at the 2010 APA International Customer Publishing Awards, were shortlisted in the 2010 Econsultancy awards in the Innovations in Content Management category and won Highly Commended for the WW2History site at the annual IPAC awards.

About Sunday
Sunday Publishing is an independent, owner-managed business. We’re driven by our clients' success. We believe in the importance and power of outstanding creativity. Everything we publish is beautifully crafted and brilliantly effective. Through website design and build, digital publishing and integrated campaigns we connect brands to customers. Sunday works for world-class clients that recognise the power of engaging digital and offline content, compelling editorial and imagery. These include Toyota, Westfield, Mothercare, Serco, Reed, Deliverance, Strutt & Parker, Allianz, and RFU.

In December 2009 Marketing magazine announced that Sunday Publishing were their Publishing Agency of the Year with the judges being impressed by ‘the agency’s prowess in terms of thought leadership and its ability to deliver big results on limited budgets.’ Sunday Publishing’s work was also shortlisted for 9 APA International Customer Publishing Awards.

For further information, please contact:
Toby Smeeton, Managing Director
T: +44 (0) 20 7793 2463
F: +44 (0) 20 7793 2461
A: Studio 2, First Floor, Enterprise House, 1-2 Hatfields, London SE1 9PG

Published on: 3:06PM on 25th January 2011